Dear Anna: AI: Its Power, Potential and How to Begin

Early AI adopters gain massive edge as construction industry undergoes digital transformation

By Anna Anderson, Jill Bloom, Group Publisher, Roofing Contractor, Tanja Kern, Senior Strategic Content Editor

Dear Anna: Is AI Critical for Contractor Survival? — Chris Pirrone for RC

Construction executives are warning that contractors who fail to embrace artificial intelligence risk being left behind as the industry undergoes a technological transformation that's accelerating at "warp speed."

Roofing Contractor presents The Best of Success Podcast Show

AI: Its Power, Potential, and How to Begin

Jill Bloom sits down with AI experts Anna Anderson, CEO of Art Unlimited, and Josey Parks, CEO of RooFix and Think Unlimited, to explore artificial intelligence's revolutionary impact on the construction industry.

In this episode of "Dear Anna on the Best of Success," host Jill Bloom sits down with AI experts Anna Anderson, CEO of Art Unlimited, and Josey Parks, CEO of Roofix and Think Unlimited, to explore artificial intelligence's revolutionary impact on the construction industry.

"Early adopters are going to win bigger," Parks said. "Contractors who embrace AI now are going to close jobs faster, reduce overhead, and deliver a smoother customer experience. The gap between AI-powered companies and old school operators is widening so fast."

Industry data supports this urgency. Anderson reports that 80% of companies now integrate AI into their business operations, with nearly 100% experiencing indirect AI influences. The shift is so dramatic that by mid-September 2025, experts predict 100% of Google search queries will include AI-enabled results.

The transformation extends beyond simple automation. Parks' internal AI competition, which offered $2,000 bonuses to departments developing AI solutions, produced breakthrough results. The winning production team created an AI agent that autonomously handles customer communications, invoicing, and scheduling updates—tasks that previously consumed significant staff time.

However, experts warn about implementation risks. "There is a pretty significant risk for owners," Parks cautioned, citing potential data leaks, brand damage, and legal exposure from uncontrolled AI deployment. Anderson emphasizes the need for paid AI platforms and strategic security frameworks.

The message to contractors is stark: adapt now or face obsolescence. As Anderson put it, "Start somewhere, because somewhere is further along than nowhere." The construction industry's AI revolution isn't coming—it's already here.

For more details about AI and the strategies needed to succeed, listen to the full podcast here.

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Anna Chapman Anderson, CEO of Art Unlimited, has grown up working in the marketing industry. As a second generation owner, Anna is leading Art Unlimited within multiple industries and specialties. She speaks on national stages across the United States and works alongside business owners helping them obtain success. She is a recipient of the Joel Labovitz Entrepreneurial Success Award. Anna is an active member in Roofing Technology Think Tank (RT3), National Women in Roofing (NWiR), and Business Network International (BNI).

Jill Bloom is the innovative Group Publisher of Roofing Contractor, Walls & Ceilings, Building Enclosure, Roofing Supply Pro, and the highly regarded Best of Success event. With a deep commitment to advancing the roofing, construction, and building enclosure industries, Jill oversees a robust portfolio of publications, podcasts, and events that empower professionals with knowledge, inspiration, and connections.

Her brands deliver exceptional value across multiple platforms, including:

Techos y Más, the Spanish-language newsletter of Roofing Contractor.
Safety Advisor, a newsletter focused on critical resources for jobsite safety.
Thermal Talk, a newsletter focused on insights and news for the insulation contractor.
eRock, a leading newsletter for drywall contractors.
The Enclosure Experts podcast, offering architects deep insights into building enclosure technologies.
If Walls Could Talk, a podcast dedicated to exploring trends and innovations for the wall and ceiling contractor.
The Best of Success Podcast, providing thought leadership and practical advice for roofing professionals.

Jill’s passion for professional development and fostering industry connections is exemplified by the Best of Success event, a premier gathering of contractors, suppliers, and thought leaders for unmatched education and networking.

Tanja Kern is the senior strategic content editor of Roofing Contractor. She brings more than 20 years of experience covering the construction and design industries through print and digital platforms.