Google - Page 1 | Roofing Contractor

Private Equity

Google Veteran Ted Buell Joins Skyline Roofing Board

Buell’s appointment brings deep expertise in AI, data strategy, and digital transformation to support Skyline’s continued national expansion

Roofing Contractor Staff

October 14, 2025

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Skyline Roofing Partners appointed former Google exec Ted Buell to its board, adding nearly 20 years of tech and AI expertise to support the company’s national growth.

Dear Anna: Is AI Critical for Contractor Survival?

Podcast

Dear Anna: AI: Its Power, Potential and How to Begin

Early AI adopters gain massive edge as construction industry undergoes digital transformation

July 30, 2025

AI executives Anna Anderson and Josey Parks warn that roofing contractors must adopt AI now or risk obsolescence as tech-enabled companies dominate the construction industry.

Dear-Anna-title-slide-How-Do-I-Optimize-for-AI-Overviews

Podcast

Dear Anna: How Do I Optimize for AI-Overviews?

Contractors need to adapt to AI-enhanced search results if they wish to remain relevant

June 23, 2025

As search engines like Google make AI-overview search results front and center, roofing contractors will need to adapt to keep their digital business fronts relevant.

Podcast

Dear Anna: How Can I Optimize Lead Generation?

Studying your company’s touchpoints can lead to smarter marketing decisions

April 15, 2025

Marketing expert Anna Anderson challenges contractors to think differently about lead generation to better inform their marketing strategies and budgets.

A chart of the roofing materials outlook for the domestic and global markets.

Economic Indicators

New: Roofing Material Market to Increase 57% by 2034

Analytics firm projects market growth of 4.6% CAGR over the next decade; domestic market projected to hit $29 billion

Bryan Gottlieb

August 22, 2024

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A new report from Future Market Insights reveals the domestic roofing material market will reach $29 billion by 2034, with a 3.4% CAGR.

Roofing Technology

VIDEO: How Google Search Changes Impact Your Business

Google has changed how its search engine operates. Are you prepared for the impact on your roofing business?

Roofing Contractor Staff

August 5, 2024

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Google has changed how its search engine operates. Are you prepared for the impact on your roofing business?

Roofing Technology

Is Google Maps Relevant for Roofers in 2024?

Using Google Maps? check out the core focus areas to improve your ranking.

Jon Beach

July 31, 2024

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Why should a roofing company, which likely has clients who don't drive to a branch location, care about using Google Maps? The answer is three letters: S, E and O; they mean more than you may know.

Two men working on a roof wearing hardhats.

Guest Column

How Roofing Contractors Can Surpass Revenue Goals & Promote Business Growth

Technology is the driver for gaining efficiencies and expanding market share

Chris Petros

April 29, 2024

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Despite facing challenges, Chris Petros of ServiceTitan says roofing contractors can be optimistic about future sales growth by leveraging technology, and customer focus on navigating market shifts.

IRE 2024 Session Preview

IRE Session Preview: How Google's Local Services Ads Could Boost Your Roofing Business

Cost-effective lead generation and top search visibility through legitimate leads

Roofing Contractor Staff

February 1, 2024

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The “Staying on Top: LSA Essentials for Roofing Contractors” seminar will equip roofing contractors with the knowledge and tools needed to leverage Google Local Service Ads for enhanced visibility, lead generation, and cost-effective marketing.

Technology News

EagleView to Provide High-Res Imagery, Analytics for Top 50 Markets

Company touts new ‘coverage and recency standard’ for aerial imagery and insights market

Roofing Contractor Staff

October 31, 2023

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EagleView announced it has expanded its aerial capture to provide enhanced imagery and property analytics for the top 50 U.S. metro areas multiple times annually.