Dear Anna - Page 1 | Roofing Contractor

Art Unlimited Rebrands as A-Squared Marketing

The agency launches new AI-driven search optimization services designed to help contractors improve visibility, engagement and lead generation.

May 18, 2026

A-Squared Marketing rebrands with expanded AI search optimization services aimed at helping contractors strengthen online visibility and customer engagement.

Dear Anna

5 Marketing Moves for Qualified Leads Now

Art Unlimited CEO Anna Anderson shares proven tactics subcontractors can execute now to generate consistent, qualified local leads.

April 27, 2026

Art Unlimited CEO Anna Anderson says stop chasing weak leads. Build a repeatable system that delivers real local jobs.

Dear Anna Podcast

Are AI Agents the Key to Never Missing a Lead?

Roofing contractors should leverage AI for a competitive advantage when it comes to optimizing lead response times.

April 16, 2026

With artificial intelligence built into search engines and social media alike, contractors need to know all their lead funnels are optimized.

Negative Review Scams: How Roofing Contractors are Fighting Back

Contractors share their horror stories and how they saved their reputations against negative review onslaughts

Chris Gray

March 9, 2026

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Fake Google reviews and ransom demands are targeting roofing contractors nationwide. Here’s how companies are fighting back — and what you should do.

Six young roofing professionals standing on stairs

Young Guns 2026

How Roofing’s Next Generation Is Shaping the Industry’s Future

RC’s latest group of emerging roofing leaders explore their passion for the trades and how to take their companies to the next level.

Art Aisner

Tanja Kern

March 3, 2026

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The roofing industry’s next generation of leaders join multiple RC Young Guns alumni to help steer the pathway to success in the annual workshop.

Website Changes Contractors Can Make Today to Win in Al Search Results

Dear Anna

AI Is Changing How Customers Find Contractors—Here’s How to Stay Visible Without Overhauling Your Business

February 11, 2026

Art Unlimited CEO Anna Anderson shares practical, no-cost steps contractors can take right now to prepare their marketing for AI-driven search and the rapidly emerging “business-to-agent” economy.

Al Meets Roofing: How Homeowners Are Finding Contractors Differently

Dear Anna

AI In Construction—Transforming Client Acquisition

As decision-makers turn to AI instead of Google, contractors must rethink their websites and trust signals to stay visible and competitive.

January 28, 2026

In the latest “Dear Anna” podcast, marketing expert Anna Anderson reviews how decision-makers turn to AI instead of Google, and how contractors must rethink their websites and trust signals to stay visible and competitive.

Podcast

Dear Anna: Why are Videos Essential in Marketing?

Video provides contractors a way to show off personality and culture that other mediums struggle to convey

November 21, 2025

In the latest “Dear Anna” podcast, marketing expert Anna Anderson breaks down how contractors can leverage video to capture attention, boost SEO and communicate authenticity — all while keeping content short, strategic and effective.

Podcast

Dear Anna: How Do I Never Lose a Customer Again?

Learn tips and strategies on winning over customers and making them lifelong clients

October 29, 2025

Art Unlimited CEO Anna Anderson discusses strategies from the book “Never Lose a Customer Again” and how roofing contractors can apply them to their marketing and operations to win over customers.

Dear Anna: Is AI Critical for Contractor Survival?

Podcast

Dear Anna: AI: Its Power, Potential and How to Begin

Early AI adopters gain massive edge as construction industry undergoes digital transformation

July 30, 2025

AI executives Anna Anderson and Josey Parks warn that roofing contractors must adopt AI now or risk obsolescence as tech-enabled companies dominate the construction industry.

Join roofing professionals from across the nation at the 2026 Best of Success conference, the ultimate destination for roofing professionals seeking the latest industry insights and networking opportunities. Pick up strategies for critical challenges like workforce shortage with innovative solutions, explore the latest advancements in roofing technology and sustainable practices, and gain valuable insights from industry leaders on navigating the evolving roofing landscape.

Items Tagged with 'Dear Anna'

ARTICLES

Art Unlimited Rebrands as A-Squared Marketing

5 Marketing Moves for Qualified Leads Now

Are AI Agents the Key to Never Missing a Lead?

Negative Review Scams: How Roofing Contractors are Fighting Back

How Roofing’s Next Generation Is Shaping the Industry’s Future

AI Is Changing How Customers Find Contractors—Here’s How to Stay Visible Without Overhauling Your Business

AI In Construction—Transforming Client Acquisition

Dear Anna: Why are Videos Essential in Marketing?

Dear Anna: How Do I Never Lose a Customer Again?

Dear Anna: AI: Its Power, Potential and How to Begin

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