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Home » branding

Articles Tagged with ''branding''

Enverge Spray Foam is a just-launched spray foam insulation brand from Holcim Building Envelope, a fusion of the Gaco SprayFoam and SES Foam brands.
Manufacturer News

Holcim Building Envelope Combines, Rebrands Products, Unveils Enverge Spray Foam

Gaco SprayFoam and SES Foam brands have merged under the new Enverge Spray Foam brand name and identity
Roofing Contractor
Roofing Contractor Staff
January 18, 2024
No Comments

Holcim Building Envelope introduced Enverge, a spray foam insulation brand that merged Gaco SprayFoam and SES Foam into a single offering.


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Sean_Flanagan_power_home_remodeling.jpg
Hiring News

Power Home Remodeling Appoints Sean Flanagan to Vice President of Creative Services

Roofing Contractor
Roofing Contractor Staff
September 19, 2023
No Comments

As vice president of creative services, Flanagan spearheads the continued expansion and amplification of Power’s creative and storytelling capabilities for the brand.


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cybersecurity podcast

PODCAST: Are Your Cybersecurity Systems Updated?

July 25, 2023
No Comments

Technology is pushing the roofing industry to evolve fast, and with that comes risk when it comes to data security.


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Cotney and ratings

VIDEO: Reputation Management and Negative Reviews in Roofing

Art Aisner, Editor in Chief of Roofing Contractor
Art Aisner
July 25, 2023
No Comments

It can happen anywhere, anytime. A negative review about a roofing service, company, contractor or piece of equipment can be shared with an unlimited number of people with just a few key strokes.



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APOC_Pli-Dek-1.png
Manufacturing News

Pli-Dek Waterproofing and Polyset Adhesives To Be Repacked as 'APOC' Products

Brands strengthen the APOC portfolio used by roofing and waterproofing contractors
Roofing Contractor
Roofing Contractor Staff
July 14, 2023
No Comments

Pli-Dek waterproofing solutions and Polyset roofing adhesives have merged into the APOC brand, which ICP Group owns. 


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Storm_Guard_Logo.png

‘Storm Guard’ Brand Celebrates 20 Years; Continues Nationwide Expansion

Roofing and construction-branded franchisor helped pioneer trend now proliferating industrywide
June 20, 2023
No Comments

Storm Guard, the roofing and construction brand, is celebrating its 20-year anniversary as a recognizable consumer services operator. Since its founding in 2003, the company now has 39 offices in 17 states nationwide. 


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Polyglass_2023_logo.jpg

Polyglass Reveals New Logo Representing Company's Commitment to Growth, Innovation

May 19, 2023
No Comments

The new Polyglass brand identity is built upon the company's core values, showcasing its global presence and its commitment to providing exceptional products and services.


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Video_1170x878_Cotney16.jpg

VIDEO: Roofers Need to Protect Intellectual Property

Art Aisner, Editor in Chief of Roofing Contractor
Art Aisner
April 28, 2023
One Comment

RC Editor-in-Chief Art Aisner discusses the importance of roofing companies protecting their own intellectual property, whether it’s their name, logo, slogan, and business processes, when applicable.  


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APOC logo
Product News

APOC Products Updates Packaging Beginning Spring 2023

Updated labels and packaging to enhance brand recognition, consistency
March 31, 2023
No Comments

APOC, manufacturer of roofing and waterproofing products, announced revamped packaging across all its product lines for uniform branding and information location consistency.


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Highlander

Malarkey Roofing Products Reveals Changes to Branding, Impact Ratings

March 24, 2023
No Comments

Wrap designs, brand names and new impact ratings are among the changes Malarkey announced.


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