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Home » branding

Articles Tagged with ''branding''

Cotney and ratings

VIDEO: Reputation Management and Negative Reviews in Roofing

Art Aisner, Editor-in-Chief of Roofing Contractor and Roofing Supply Pro
Art Aisner
July 25, 2023
No Comments

It can happen anywhere, anytime. A negative review about a roofing service, company, contractor or piece of equipment can be shared with an unlimited number of people with just a few key strokes.



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APOC_Pli-Dek-1.png
Manufacturing News

Pli-Dek Waterproofing and Polyset Adhesives To Be Repacked as 'APOC' Products

Brands strengthen the APOC portfolio used by roofing and waterproofing contractors
Roofing Contractor
Roofing Contractor Staff
July 14, 2023
No Comments

Pli-Dek waterproofing solutions and Polyset roofing adhesives have merged into the APOC brand, which ICP Group owns. 


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Storm_Guard_Logo.png

‘Storm Guard’ Brand Celebrates 20 Years; Continues Nationwide Expansion

Roofing and construction-branded franchisor helped pioneer trend now proliferating industrywide
June 20, 2023
No Comments

Storm Guard, the roofing and construction brand, is celebrating its 20-year anniversary as a recognizable consumer services operator. Since its founding in 2003, the company now has 39 offices in 17 states nationwide. 


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Polyglass_2023_logo.jpg

Polyglass Reveals New Logo Representing Company's Commitment to Growth, Innovation

May 19, 2023
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The new Polyglass brand identity is built upon the company's core values, showcasing its global presence and its commitment to providing exceptional products and services.


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Video_1170x878_Cotney16.jpg

VIDEO: Roofers Need to Protect Intellectual Property

Art Aisner, Editor-in-Chief of Roofing Contractor and Roofing Supply Pro
Art Aisner
April 28, 2023
One Comment

RC Editor-in-Chief Art Aisner discusses the importance of roofing companies protecting their own intellectual property, whether it’s their name, logo, slogan, and business processes, when applicable.  


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APOC logo
Product News

APOC Products Updates Packaging Beginning Spring 2023

Updated labels and packaging to enhance brand recognition, consistency
March 31, 2023
No Comments

APOC, manufacturer of roofing and waterproofing products, announced revamped packaging across all its product lines for uniform branding and information location consistency.


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Highlander

Malarkey Roofing Products Reveals Changes to Branding, Impact Ratings

March 24, 2023
No Comments

Wrap designs, brand names and new impact ratings are among the changes Malarkey announced.


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CertainTeed_Logo_2023.jpg

CertainTeed Debuts New Branding at 2023 International Builders' Show

January 31, 2023
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Certainteed's rebranding represents a paradigm shift for the manufacturer, reinforcing its customer-focused, comprehensive offering of light and sustainable building solutions and systems.


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Stronghouse Solutions.jpg

Capital Construction Holdings Announces Holding Company Rebrand to Stronghouse Solutions

January 9, 2023
No Comments

Stronghouse Solutions’ portfolio of brands includes Capital Construction, Irish Roofing & Exteriors, Linear Roofing & General Contractors, Options Exteriors, and Marshall Building & Remodeling.



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power home remodeling

Power Home Remodeling Welcomes Kerry McGovern as Senior Vice President of Brand

August 17, 2022
No Comments

McGovern is responsible for leading the strategic direction and execution across all brand disciplines including internal communications, public relations, digital marketing, and creative services.


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