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Roofing News

Manufacturer News

Holcim Building Envelope Combines, Rebrands Products, Unveils Enverge Spray Foam

Gaco SprayFoam and SES Foam brands have merged under the new Enverge Spray Foam brand name and identity

By Roofing Contractor Staff
Enverge Spray Foam is a just-launched spray foam insulation brand from Holcim Building Envelope, a fusion of the Gaco SprayFoam and SES Foam brands.

Enverge Spray Foam is a just-launched spray foam insulation brand from Holcim Building Envelope, a fusion of the Gaco SprayFoam and SES Foam brands. 

— Image by Bryan Gottlieb for RC

January 18, 2024

Holcim Building Envelope announced on Tuesday the launch of Enverge, a sustainability-focused spray foam insulation brand “…with a mission of changing the way the world insulates”; the new name unites two market-leading spray foam brands, Gaco SprayFoam and SES Foam.

"Enverge has the products, resources, people, expertise, and conviction to become the market leader in the spray foam industry," says Charles Valentine, president of Enverge Spray Foam. "As the previous owner of the legacy SES Foam brand, it's rewarding to see Holcim's commitment to this vision under the Enverge brand.”

Holcim noted that only the Gaco SprayFoam name will transition to Enverge Spray Foam. Gaco’s remaining portfolio of roof foam and coatings, decking, and waterproofing solutions will remain unchanged.

Foundational Beliefs

In a Jan. 16 news release, Holcim said the new Enverge brand is built on three foundational beliefs:

  • “Spray foam is one of the best insulating materials due to its superior performance properties, not only because of its high thermal efficiency but also its ability to be a highly effective air, moisture, and vapor barrier.” 
  • “The success of Enverge depends on our customers' success. We lift them up through extraordinary support, collaboration, and training by sharing our knowledge and expertise.”
  • “The Enverge team has top R&D and building science experts, creating innovative, sustainable products and solutions for our partners.”

"We are proud to continue the legacy of excellence of Gaco SprayFoam and SES Foam under the Enverge brand name," said Jamie Gentoso, president of Holcim Building Envelope and Global Head of Holcim Solutions & Products. 

"Alongside the portfolio of Holcim Building Envelope brands, Enverge provides high-performance insulating solutions to support Holcim's mission of building progress for people and the planet. Enverge is a critical piece of our portfolio,” Gentoso added.

For more information, please visit envergesprayfoam.com.

KEYWORDS: branding Enverge Gaco Western Holcim insulation spray foam

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Roofing Contractor editor-compiled stories, staff reports and industry news releases.

To submit news or for corrections, contact Tanja Kern, Strategic Content Editor, at kernt@bnpmedia.com.

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