The No. 1 skill a roofing contractor needs, over and beyond performing quality work and achieving high levels of customer satisfaction, is getting the right price. The lack of the right price is the "root of most evil" in the roofing business.
If you recruit and hire correctly, as we have discussed in the last two articles in this series, retaining your Latino workers will be a slam-dunk or, as our soccer loving people would say - gooooooal! No hay problema, as we say.
As you flip through the pages of this magazine, you may note that I am the least technical person in all of Roofing Contractor. Arguably, I am the most appreciative of those with technical skills.
Here we are at the beginning of another storm season. Already this year, the hail across the country has been more active than normal, and the projection for the coming hurricane season is that this year's batch of hurricanes has the potential to be even more powerful than last year's.
Selling means different things to different people. When they hear the word "salesman," some folks think of the tin man - the aluminum siding salesperson.
It's a clear July morning with temperatures in the high 80s - a perfect day to lay 20 or 30 square of shingles. It's a little humid, but the winds out of the south give you just enough relief as you begin to sweat.
Not all building leaks are roof leaks. The roof system ties into, adjoins and houses several other building components that, if not properly waterproofed, will contribute to moisture infiltration.
How is it that a species such as ours, one that can maneuver spacecraft on planets millions of mile away, that can probe the inside of atoms, that can mesmerize viewers/listeners/readers with artistic masterpieces, be so stupid as to fall for so much phony baloney?
I used to say everything begins with hiring, but I was wrong - everything begins with recruiting. A long-term, happy, safe and productive employee is just as valuable as - or perhaps even more valuable than - a client to your overall success in business.
RSS
