The highly-anticipated 2019 International Roofing Expo® launched Monday with a combination of stellar new products, sleek displays of the latest industry innovations and good-natured fun. 

For the past decade, roofing contractors and other roofing industry professionals have made a tradition of leaving a little bit of roofing behind — literally and figuratively — in the host city of the International Roofing Expo® .

The opioid epidemic in the United States reached into crisis territory last year, prompting some national leaders to call it the worst drug problem in the nation’s history. The construction and roofing industries are hardly immune.

While there’s no one secret ingredient or magical elixir for finding success in business, intrepid entrepreneur Jesse Itzler said he believes there’s a common thread among all the prosperous companies he’s either been a part of or observed up close: boldness.

While much of the anticipation is about the action that will take place on the Super Bowl field, RC wanted to take a closer look at the roof the teams will be playing under for a shot at history.