Guest Column - Articles - Page 3

More Options for More Customers

How POS Financing Can Help Roofing Contractors Close More Deals

With proper planning and marketing, point-of-sale financing can boost sales and cash flow

Michael Needham

June 13, 2025

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Learn how point-of-sale financing can lead to quicker business transactions and more profitable projects.

Education

Learnings from the Rooftop to Help Empower Contractors’ Small Businesses

OC University is helping contractors grow their businesses by delivering accessible, tech-enabled education that goes beyond the rooftop.

Jon Gardner

June 9, 2025

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OC University is helping contractors grow their businesses by delivering accessible, tech-enabled education that goes beyond the rooftop.

Exploring Warranties in Roofing

Manufacturers use them to market products to contractors and contractors use them to market to customers. But who reads the fine print?

Melissa Dunson

June 6, 2025

4 Comments

Few people actually read a warranty's fine print and understand what is covered and for how long. Melissa Dunson translates the rhetoric into easy-to-understand terms.

A hand holding a hammer, preparred to put a nail in a roof

Customer Retention

Roof Maintenance: Don’t Underestimate the Small Stuff

The misconception that rooftop maintenance is just handling minor work can come with a cost for roofing contractors

Tracey Donels

May 5, 2025

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Roof Maintenance jobs represent significant revenue and often serve as the lifeblood of repeat business and customer retention.

Apex Roofing and Restoration says its business margins have grown by 10 to 20 percent since selling FORTIFIED roofing.

Extreme Weather Special Section

How Selling a FORTIFIED Roof Can Boost Profits

COO of Apex Roofing and Restoration shares his company’s experience with FORTIFIED roof sales

Erin Shields

April 28, 2025

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Apex Roofing and Restoration grew margins by up to 20% by selling FORTIFIED Roofs, proving that educating customers on resilience can drive major business success.

Keeping It Cool

Considerations for Roofing Cold Storage Facilities

As demand for cold storage continues to surge, roofing contractors must be ready to address specific challenges posed by the roofing system

Jay Saldana

April 28, 2025

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Roofing demand for cold-storage facilities is expected to increase in 2025. Are roofing contractors ready?

Asset Protection

Amidst Tariff Uncertainty, Asset Security Can’t Take a Backseat

As material prices climb, protecting inventory and capital purchases come to the fore

Jeremy White

April 25, 2025

3 Comments

As tariff uncertainty swirls, businesses may be at greater risk for theft and vandalism.

redbox-roofing-dumpster-in-front-of-half-roofed-home

Guest Column

Efficient Waste Management Keeps Roofing Projects on Track

Sean Foley

April 25, 2025

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A strategic approach to roofing waste management — starting with the right dumpster — can streamline jobsites, reduce delays, and boost project efficiency, says Sean Foley of redbox+.

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Earth Day 2025

COLUMN: 5 Surprising Earth Day Truths

The Metal Roofing Alliance shares messaging on how roof choice impacts the planet

Renee Ramey

April 21, 2025

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Five Earth Day myths put to bed by the Metal Roofing Alliance's executive director.

Avoiding the Mediocrity Trap of "It's Fine" in Roofing

Don’t settle for less when it comes to your business, as it could cost you jobs, people and your reputation

Ricardo González

April 11, 2025

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Settling for "It's Fine" can lead to unforeseen consequences when it comes to roofing, including your reputation. Ricardo Gonález shows how to avoid the snare of "It's Fine."