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Home » Keywords: » marketing

Items Tagged with 'marketing'

ARTICLES

A young couple happily agrees to buy a new roof because of financing options the roofing contractor was able to offer
2026 Roofing Technology Special Section

Smarter Financing, More Closed Projects

What field finance service management means for roofing contractors looking to grow.
Scott Stiglich
July 8, 2026
No Comments

Too many roofing contractors still treat financing as an afterthought, costing them closed deals, larger projects, and higher revenue. A new approach, Field Finance Service Management (FFSM), is changing that by integrating financing into every stage of the sales process.


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logo
Association News

Carolinas Roofing Association Rebrands, Launches Website

The nonprofit trade group serving roofers in North and South Carolina has shortened its name and launched a redesigned website for members
Roofing Contractor
Roofing Contractor Staff
July 6, 2026
No Comments

The group said the shorter name is intended to be easier to recognize while maintaining a connection to its history.


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The Contractor's Guide to Marketing Metrics That Pay Off
Dear Anna

6 Marketing Metrics Every Roofing Contractor Needs

Track the six marketing metrics that improve lead quality, sales, and long-term roofing growth.
Anna Anderson, CEO of Art Unlimited
Anna Anderson
Jill Bloom is the Group Publisher of Building Enclosure, Roofing Contractor, and Walls & Ceilings.
Jill Bloom
John Wyatt
John Wyatt
June 29, 2026
One Comment
Track the six marketing metrics that improve lead quality, sales, and long-term roofing growth.
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Contractors Who Win Trust Win More Business
Dear Anna

Build Trust That Wins More Roofs Now

Anna Anderson explains how awards, certifications and media exposure build contractor trust online.
Anna Anderson, CEO of Art Unlimited
Anna Anderson
Jill Bloom is the Group Publisher of Building Enclosure, Roofing Contractor, and Walls & Ceilings.
Jill Bloom
June 19, 2026
No Comments
On the “Best of Success” podcast, A-Squared Marketing CEO Anna Anderson talks about why referrals, certifications and media coverage remain critical trust signals today for contractors.
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Art Unlimited Has a New Name

Art Unlimited Rebrands as A-Squared Marketing

The agency launches new AI-driven search optimization services designed to help contractors improve visibility, engagement and lead generation.
Anna Anderson, CEO of Art Unlimited
Anna Anderson
Jill Bloom is the Group Publisher of Building Enclosure, Roofing Contractor, and Walls & Ceilings.
Jill Bloom
Tanja Kern headshot
Tanja Kern
May 18, 2026
No Comments

A-Squared Marketing rebrands with expanded AI search optimization services aimed at helping contractors strengthen online visibility and customer engagement.


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screenshot of dashboard
Technology News

ContractorHUB, Webrunner Partner on Growth Platform

Investment links marketing, operations
Roofing Contractor
Roofing Contractor Staff
April 29, 2026
No Comments

ContractorHUB and Webrunner Media formed a partnership backed by new investment to integrate marketing and operations tools for contractors and improve business performance.


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Marketing Strategies That Really Work!
Dear Anna

5 Marketing Moves for Qualified Leads Now

Art Unlimited CEO Anna Anderson shares proven tactics subcontractors can execute now to generate consistent, qualified local leads.
Anna Anderson, CEO of Art Unlimited
Anna Anderson
Jill Bloom is the Group Publisher of Building Enclosure, Roofing Contractor, and Walls & Ceilings.
Jill Bloom
John Wyatt
John Wyatt
April 27, 2026
One Comment

Art Unlimited CEO Anna Anderson says stop chasing weak leads. Build a repeatable system that delivers real local jobs. 


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tour bus
Event News

SRS Distribution Launches 2026 XTV Soccer Tour

Traveling summer series will unite contractors, suppliers and partners with soccer-themed gatherings, food and drinks
Roofing Contractor
Roofing Contractor Staff
April 27, 2026
No Comments

Eight-stop tailgate-style tour to bring industry networking and match-day events to markets nationwide.


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Visualizations of Bad Reviews

Estafas De Reseñas Negativas: Cómo Los Contratistas De Techado Están Contraatacando

Los contratistas comparten sus historias de terror y cómo salvaron su reputación frente a una avalancha de reseñas negativas
Chris Gray, editor of Roofing Contractor and Roofing Supply Pro
Chris Gray
April 24, 2026
No Comments

Reseñas falsas en Google y exigencias de rescate están apuntando a contratistas de techado en todo el país. Aquí le mostramos cómo las empresas están contraatacando — y qué debería hacer usted.


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partnership graphic
Supplier News

QXO Joins Hispanic Contractors Group as Sponsor

Partnership aims to support Latino contractors
Roofing Contractor
Roofing Contractor Staff
April 23, 2026
No Comments

QXO has joined the National Hispanic Contractors Association as a national sponsor to expand resources and opportunities for Latino contractors across the U.S.


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More Articles Tagged with 'marketing'
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Sponsored Content is a special paid section where industry companies provide high quality, objective, non-commercial content around topics of interest to the Roofing Contractor audience. All Sponsored Content is supplied by the advertising company and any opinions expressed in this article are those of the author and not necessarily reflect the views of Roofing Contractor or its parent company, BNP Media. Interested in participating in our Sponsored Content section? Contact your local rep!

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Events

July 28, 2026

How Top Home Services Companies Turn Every Conversation Into Predictable Revenue

In this webinar, we'll outline how top contractors are turning every conversation into predictable revenue by coaching every comfort advisor visit, not just the ones a manager rides along on.

July 30, 2026

Pushing the Envelope - Going Beyond Conceptual Design

Credits: 1 AIA LU/HSW; 1 IIBEC CEH; 0.1 ICC CEU

The focus of this presentation is to dive deeper, beyond the concept, and into proper building envelope design.

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