Our nation was founded on Thomas Jefferson‘s
famous words regarding our right to life, liberty and the pursuit of happiness.
This was a new concept 232 years ago and it revolutionized the way people think
of government and its role in our day-to-day lives.
We are in a terrible economic environment and
many of you are feeling the pinch. There’s nothing you can do to increase
demand for roofing, so the focus needs to be on increasing your share of the
diminished market.
In
addition to all the attention the retail media is giving to the upcoming
national election, there is considerable talk among many of the business folks
close to me about the effect it is having on markets.
If you have ever felt that closing is an
accidental process that is mysteriously out of your control, you are not alone;
a surprising number of salespeople candidly admit to me that they feel the same
way.
Proper application methods are critical to the
long-term performance capabilities of self-adhered membranes. The success of
the membrane is based in large part on the preparation of the substrate.
I bet you have had a customer tell you, “Your
price is too high.” It is probably one of the most common objections
contractors hear. Almost all the contractors I speak with tell me they are one
of the highest-priced contractors in their area.
Most of you know your way around a toolbox very
well. If you didn’t you’d be doing something else for a living. At some point, though, you are likely to find
yourself in a predicament they don’t teach in trade schools and apprenticeship
classes. It’s how to cope with the most complicated machinery any of us will
ever confront - human beings.
The
stark question virtually shouted at me from the bottom of page 38 in the July
issue of Pro Sales magazine: “Sales Suck?” There it was, right there beneath a
drawing of the Titanic slipping into oblivion.
By now you have heard more bad news about the housing economy than you care to know. The overall economic outlook isn’t making you any more optimistic. There is at least one piece of good news you can take from all of this. You can use this challenging time to shine as a leader.
After graduating from high school more than four decades ago, I went to work in a factory for a little over a year. Despite the passage of so much time, one co-worker remains etched in memory as a grotesque reminder that the good old days weren’t all they’re cracked up to be.
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