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Home » marketing

Articles Tagged with ''marketing''

AnnaPodcast_Control_Messaging.jpg
Podcast

Dear Anna: How Do I Control My Messaging in Today's Digital World?

Reexamining your company’s values and what makes it unique will go a long way in shaping your marketing
Chris Gray, editor of Roofing Contractor and Roofing Supply Pro
Chris Gray
February 28, 2024
No Comments

Art Unlimited CEO Anna Anderson reminds listeners what they can control in today’s fast-paced, digital world and how to leverage that to their advantage.


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bone-dry-roofing-building.jpg
Hiring News

Bone Dry Roofing Names Matt Tyner New Chief Marketing Officer

New CMO brings experience from HVAC industry to Indiana-based roofing company
Roofing Contractor
Roofing Contractor Staff
February 22, 2024
No Comments

In his new role, Tyner will focus on strategic marketing efforts to approach new markets, grow current markets, and generate lead volume and revenue.


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Cornerstone Building Brands has repartnered with HGTV stars Dave and Jenny Marrs (pictured), stars of "Fixer to Fabulous."
Cross-Promotional Marketing

Cornerstone Building Brands, HGTV, Expand Partnership Through 'Fixer to Fabulous'

Home renovation duo Dave and Jenny Marrs, hosts “Fixer to Fabulous,” to use Cornerstone brands as part of continued partnership
Roofing Contractor
Roofing Contractor Staff
February 22, 2024
No Comments

Cornerstone Building Brands partners with HGTV’s Dave and Jenny Marrs, integrating product lines for home building and remodeling projects into their show “Fixer to Fabulous.”


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Van Mark is celebrating its 60 years with special giveaways like its populare TrimMaster II (pictured).
Anniversary News

Metal Brake Manufacturer Van Mark Marks 60-Year Milestone

The Michigan-based manufacturer of roofing and siding equipment plans a yearlong toast to its longevity
February 16, 2024
No Comments

Van Mark, the Midwest-based manufacturer of specialty equipment for the roofing and siding industries, is celebrating 60 years of service to its clients and will offer specials and giveaways throughout 2024 as a thank-you.  


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Luke McCormack
2024 State of the Industry Report

Strategies to Win the Roofing Talent War

luke-mccormack
Luke McCormack
February 7, 2024
One Comment

Luke McCormack, CEO of McCormack Partners, provides tips and strategies on attracting and retaining workers in today's economy.


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IRE 2024 Session Preview

IRE Session Preview: How Google's Local Services Ads Could Boost Your Roofing Business

Cost-effective lead generation and top search visibility through legitimate leads
Roofing Contractor
Roofing Contractor Staff
February 1, 2024
No Comments

The “Staying on Top: LSA Essentials for Roofing Contractors” seminar will equip roofing contractors with the knowledge and tools needed to leverage Google Local Service Ads for enhanced visibility, lead generation, and cost-effective marketing.


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Dear Anna: Three Goals for Your Next Trade Show
Podcast

Dear Anna: Three Goals for Your Next Trade Show

Setting goals for the next trade show can be the key to maximizing your time and getting results.
Art Aisner, Editor-in-Chief of Roofing Contractor and Roofing Supply Pro
Art Aisner
January 25, 2024
No Comments

Art Unlimited CEO and marketing guru Anna Anderson explains how roofing contractors can make the most of their time at trade shows like the International Roofing Expo and other industry events.


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New-York-cat-on-roof-rescued-WNYT.jpg
Pets on Roofs

New York Roofing Contractors Rescue Cat from Roof

Roofers help a feline in trouble while a dog in Australia loves the view from roofs
Chris Gray, editor of Roofing Contractor and Roofing Supply Pro
Chris Gray
January 22, 2024
3 Comments

Roofing contractors may want to keep an eye out for furry friends on the job after two recent news stories featuring pets on roofs made headlines.


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An award, probably for roofing

Roofing Roundup: Industry Recognizes Outstanding Contractors, Companies

Roofing contractors, manufacturers and firms captured numerous awards during the second half of 2023
Chris Gray, editor of Roofing Contractor and Roofing Supply Pro
Chris Gray
December 11, 2023
No Comments
Find out which roofing contractors and companies took home the trophies in the second half of 2023.
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AnnaPodcast_website_health.jpg
Podcast

Dear Anna: How Do I Improve my Website’s Health?

Annual website audits and content refreshments will keep your site at the top of search results
Chris Gray, editor of Roofing Contractor and Roofing Supply Pro
Chris Gray
November 28, 2023
4 Comments

Art Unlimited CEO Anna Anderson shares best practices roofing contractors can employ to ensure their company websites are in top shape for bringing in business.


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