Pushing for the Good Stuff

Young Gun Stephen Maassen

By Art Aisner, Editor-in-Chief

King Harrell Photography

How long have you been in the industry and how’d you get your start?

SM: I have been in the industry for 5yrs. I Started knocking doors for what is now a competitor in 2021.

Why do you believe Brody Allen Exteriors is successful?

SM: I maintain very high standards for working here. I believe the employees drive the culture, and I always push for more, bigger and better results.

Stephen Maassen, 38
President, Brody Allen Exteriors

LOCATION: Lake Saint Louis, MO

WEBSITE: brodyallenexteriors.com

FAMILY STATUS: Married, two children

What are you doing when you’re not thinking about roofing?
Traveling with family

What are some of the big challenges in your market?

SM: Learning retail in an insurance-dominated market

Do you see your age as an advantage or disadvantage in this business?

SM: My age is a huge advantage. I am in my prime. I have experienced a lot of life's challenges, but having a family and an amazing team has also let me feel life's rewards. It keeps me pushing for more of the good side of life on a daily basis. Once you truly feel how amazing life can be, you only want to push for more of the good stuff.

What area of the roofing business are you most passionate about?

SM: I pride myself in operations and systems

I have experienced a lot of life's challenges, but having a family and an amazing team has also let me feel life's rewards. It keeps me pushing for more of the good side of life on a daily basis.

What did you gain from the Young Guns experience?

SM: Young Guns really opened my eyes to see what others around the country are doing to grow and differentiate themselves. When you are stuck in the same market day in and day out, you lose sight of what is possible until you attend an event with so many high-caliber operators.

What are your future plans?

SM: Continuing to grow these 3 locations in sales, operations, and communications. I anticipate getting a corporate role through "Ridgline," the platform that showed faith in me and acquired me at the beginning of 2025. I look forward to helping drive what I have built to other owners and showing what is possible through building culture that feeds the business.

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Art Aisner is Editor-in-Chief of Roofing Contractor and Roofing Supply Pro. He spent the bulk of his career as a multi-media journalist for newspapers and television stations before joining the RC team in 2015. He is the driving force behind the publication’s content development, editorial strategy and other initiatives that serve growing audiences in the roofing space.