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Metal RoofingEvent News

Credit, Collections and Contractor Success: Thea Dudley Previews Her METALCON Workshop

Class is in session October 21 at the Las Vegas Convention Center

By Thea Dudley, Jill Bloom, Group Publisher, Roofing Contractor, John Wyatt
August 18, 2025

Roofing Contractor Group Publisher Jill Bloom chats with Thea Dudley, widely known in the industry as the “Credit Overlord” and CEO of Pocket Protectors. The discussion centered around Dudley’s upcoming four-hour workshop at METALCON titled “Blueprint for Back Office Success,” aimed at equipping contractors with essential credit and collections tools. The workshop happens on October 21. METALCON takes place at the Las Vegas Convention Center.

Roofing Contractor presents The Best of Success Podcast Show

Can't Miss Class at MetalCON - Back Office Success

Thea Dudley will lead a four-hour METALCON workshop, Blueprint for Back Office Success, on October 21 in Las Vegas, teaching contractors how to strengthen credit, collections, and cash flow management. With a hands-on approach, Dudley and her co-instructors will help participants build practical policies and overcome common roadblocks like invoicing delays and reluctance to ask for payment.

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Despite the perception that financial management might be a dry topic, Dudley’s signature energy and humor made it clear: mastering the back office is anything but boring—and it’s critical for business survival. “Contractors don’t usually fail because they can’t get work,” Dudley explained. “They fail because they don’t get paid for it—or they don't manage their cash flow properly.”

Dudley emphasized that many contractors stumble over invoicing delays, poor billing accuracy, and a reluctance to follow up on unpaid accounts. Her session will cover everything from building a credit management system and vetting customers, to crafting a collections policy and securing payments through lien rights and joint checks.

One highlight of the workshop will be its practical, hands-on approach. Participants won’t just listen, they’ll build. Dudley and her team will guide attendees through creating their own credit and collections policies, complete with downloadable templates via QR codes and a comprehensive resource guide. “It’s not rocket science,” she noted. “People just don’t know where to start. That’s what we’re going to fix.”

Co-instructors Megan Crow and Alan Francis will join Dudley on October 21 to ensure each participant gets personalized attention. Registration is available through the METALCON website under the in-depth workshops section.

Dudley didn’t hold back when addressing the biggest contractor roadblocks: discomfort around asking for money, fear of lien discussions, and assuming long-term relationships eliminate the need for formal processes. “People think it’s rude to ask to be paid. But how rude is it when you’re out the money?” she asked pointedly.

As Bloom wrapped the episode, she encouraged contractors to take full advantage of the session. “Stay safe, stay healthy—and collect your money first,” she said. Dudley echoed with her trademark directness: “Because if you don’t, you’re going to get burned.”

For more information, visit pocketprotectorsllc.com.
KEYWORDS: business management educational sessions Las Vegas METALCON payment Pocket Protectors podcast video

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Author thea dudley

With more than 30-plus years of leadership experience in the roofing, insulation and LBM industry, Thea Dudley is a frequent contributor to numerous industry publications, a sought after speaker at industry events, podcasts and virtual learning. She can be reached at theadudley@charter.net.

Jill bloom

Jill Bloom is the innovative Group Publisher of Roofing Contractor, Walls & Ceilings, Building Enclosure, Roofing Supply Pro, and the highly regarded Best of Success event. With a deep commitment to advancing the roofing, construction, and building enclosure industries, Jill oversees a robust portfolio of publications, podcasts, and events that empower professionals with knowledge, inspiration, and connections.

Her brands deliver exceptional value across multiple platforms, including:

  • Techos y Más, the Spanish-language newsletter of Roofing Contractor.
  • Safety Advisor, a newsletter focused on critical resources for jobsite safety.
  • Thermal Talk, a newsletter focused on insights and news for the insulation contractor.
  • eRock, a leading newsletter for drywall contractors.
  • The Enclosure Experts podcast, offering architects deep insights into building enclosure technologies.
  • If Walls Could Talk, a podcast dedicated to exploring trends and innovations for the wall and ceiling contractor.
  • The Best of Success Podcast, providing thought leadership and practical advice for roofing professionals.

Jill’s passion for professional development and fostering industry connections is exemplified by the Best of Success event, a premier gathering of contractors, suppliers, and thought leaders for unmatched education and networking.

John Wyatt is editor of Walls & Ceilings. He can be reached at wyattj@bnpmedia.com.

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