A-Squared Marketing CEO Anna Anderson explains Google’s Local Services Ads migration, why historical performance data may not transfer, and what roofing contractors should do now.
A-Squared Marketing CEO Anna Anderson explains Google’s Local Services Ads migration, why historical performance data may not transfer, and what roofing contractors should do now.
The Insulation Contractors Association of America’s annual convention will spotlight AI-assisted estimating, subcontractor compliance, spray foam safety, contracts and financial health alongside its largest trade show yet.
Casi seis años después de haber vendido, el contratista de Florida desafía la tendencia del capital privado para rescatar del cierre a la empresa familiar.
Growth looks different for every business. But for a lot of roofing companies, it starts with the same challenge: a sales team stretched too thin, spending more time on admin than on closing deals. Every hour a rep spends chasing leads, scheduling appointments, or handling administrative work is an hour not spent selling. Over time, that gap can quietly stall growth.
Hiring your first sales support team member is a major milestone. Knowing what comes next, when to add another person, what role to prioritize, and how to keep scaling without losing momentum, is the harder part.