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Home » Topics » Steep Slope Roofing

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Art Unlimited Has a New Name

Art Unlimited Rebrands as A-Squared Marketing

The agency launches new AI-driven search optimization services designed to help contractors improve visibility, engagement and lead generation.
Jill Bloom is the Group Publisher of Building Enclosure, Roofing Contractor, and Walls & Ceilings.
Jill Bloom
Anna Anderson, CEO of Art Unlimited
Anna Anderson
Tanja Kern headshot
Tanja Kern
May 18, 2026
No Comments

A-Squared Marketing rebrands with expanded AI search optimization services aimed at helping contractors strengthen online visibility and customer engagement.


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A couple enjoying home ownership
Digital Spotlight

2026's Homeowner & Contractor Study

The Perspective of a Roofing Customer
May 13, 2026

Roofing Contractor conducted a study exploring homeowner perspectives and expectations throughout the roofing customer journey, while also examining the services contractors currently deliver. Review key findings on customer pricing and financing preferences, along with the factors that matter most when homeowners choose a roofing contractor.


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contractor group at Owens Corning meeting
Roofing Workforce

5 Ways Roofing Contractors Can Win the War for Talent

Industry leaders share strategies for recruiting, training and retaining top workers
May 13, 2026
No Comments

Roofing contractor CEOs share proven strategies for recruiting, training and retaining top talent — and why intentional culture-building is the ultimate competitive advantage.



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team lead teaches students
Solar Roofing

Everlight Solar Approved for NCCER Training

Solar installer expands workforce education
Roofing Contractor
Roofing Contractor Staff
May 12, 2026
No Comments

Everlight Solar, a Midwest residential solar installer, will offer NCCER-certified construction training courses to employees through its internal education program.


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metal roofing on a home

What Roofing Contractors Should Tell Customers About Wind Ratings

Follow these seven steps when discussing wind ratings and testing with homeowners.
May 11, 2026
No Comments
7 steps roofers can use to educate homeowners about wind and hail ratings, and how important they really are.
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Homeowners stand beside their house with a newly installed roof after hurricane repairs improved storm protection.
Roofing Funding

FHLB Dallas Boosts Funding for Storm-Resistant Roofing

More funding targets storm-ready roofs nationwide
Roofing Contractor
Roofing Contractor Staff
May 10, 2026
No Comments

FHLB Dallas expanded funding for fortified roofing and housing programs in 2025, directing millions toward projects that improve resilience against severe weather.


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group in front of firetruck
Giving Back

Roofing Good Deeds: Uplifting Stories from Across the Industry (May 8, 2026)

Tanja Kern headshot
Tanja Kern
May 8, 2026
No Comments

Three Southeast roofing contractors. One common thread: putting community first. See how they're feeding kids, honoring teachers, and making a difference locally.


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Werner_OSHA_2.png
Roofing Safety

Werner Hosts 750 Safety Training Events for OSHA’s National Safety Stand-Down

The nationwide campaign includes fall protection training, rescue planning, and more resources to advance higher safety standards.
Roofing Contractor
Roofing Contractor Staff
May 4, 2026
No Comments

Werner expands online safety training, fall protection resources for roofers.


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A couple stands facing a very nice home
Sponsored by Owens Corning

The Homeowner's Roofing Journey in 2026

RC’s annual survey of homeowners tracks the roofing customer’s path from prospect to customer with new data.
Art Aisner, Editor in Chief of Roofing Contractor
Art Aisner
May 1, 2026
3 Comments
RC asked homeowners what their roofing journey was like, and roofing contractors should listen.
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Brad Strawbridge
Scaling Smarter

5 Questions Before You Sign

What One Roofing Contractor Learned from a Franchise Experience
Tanja Kern headshot
Tanja Kern
April 30, 2026
No Comments

Roofing contractor Brad Strawbridge shares hard-earned lessons from a franchise experience—and the five questions every contractor should ask before signing on the dotted line.


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    Paying for a New Roof: What Homeowners Consider and What Contractors Should Know

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Events

December 7, 2026

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