KANKAKEE, Ill. — IKO announced that it has released eight new testimonial videos on the company’s proprietary YouTube channel.
The new testimonials are from several roofing contractors sharing their experiences as users of IKO’s products. The eight videos were shot at a December sales training event at MetLife Stadium in East Rutherford, N.J. The event, sponsored by IKO, provided sales and marketing training, along with IKO specific tools to help the attendees grow their business and profitability. The day was headlined by keynote speaker John DeRosa Jr.
“We are tremendously proud of our history and the quality of the products,” said IKO Marketing Director Carol Perkins. “However, the real power of these new video posts is that you don’t have to take our word for it. These are professional roofing contractors sharing their experiences with IKO and our products. We know they have many options when it comes to the products they use, and we appreciate the trust they place in us — and their taking the time to share their experience.”
For more information, visit www.iko.com.