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Latinos in RoofingEvent News

Roofing Events

Roofing Expo Offers Spanish Safety & Sales Training

COO Juan Delgado discusses expanded educational offerings for Spanish-speaking contractors and workers at the upcoming Western Roofing Expo

By Jill Bloom, Executive Director, Roofing Contractor, Tanja Kern, Senior Strategic Content Editor
August 25, 2025

The Western States Roofing Contractors Association (WSRCA) is expanding access to professional education with new Spanish-language sessions at their upcoming expo. In a recent podcast interview with Roofing Contractor's Jill Bloom, Juan Delgado, COO of Sustainable Living Builders and WSRCA board member, outlined the organization's commitment to serving the growing Latino workforce in the roofing industry.

"One of the things that we realized is that some of the business owners and their employees, their first language is Spanish," Delgado said. "What we wanted to do is make sure that we were sharing with them classes that were helping with their business, such as legal, safety, sales, and installation."

Register for Western Roofing En Español, Sponsored by Techos y Más

September 29-30 (Monday-Tuesday)
Las Vegas
westernroofingexpo.com

The new programming acknowledges that many business owners and employees feel more comfortable learning in their native language. This year's expo will feature over four Spanish-language sessions covering essential business topics that directly affect roofing contractors' daily operations and long-term success.

Beyond the language expansion, Delgado and Bloom emphasized the broader value of WSRCA membership. Members gain access to comprehensive support systems, including legal assistance through construction attorney Trent Cotney, disaster response guidance from expert Steve Slepcevic, and a network of industry professionals willing to share expertise and help businesses grow.

"When you're part of the association, they have some great tools that can help your business to grow," Delgado said. "All these people are there willing to help you because you're part of the community."

The Western Roofing Expo keeps growing as a vital resource for contractors looking for professional growth, networking chances, and industry insights in both English and Spanish.

View the full video here.

KEYWORDS: conference educational sessions Las Vegas Techos Y Mas video Western Roofing Expo WSRCA (Western States Roofing Contractors Association)

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Jill bloom

Jill Bloom is the innovative Executive Director of Roofing Contractor, Walls & Ceilings, Building Enclosure, Roofing Supply Pro, and the highly regarded Best of Success event. With a deep commitment to advancing the roofing, construction, and building enclosure industries, Jill oversees a robust portfolio of publications, podcasts, and events that empower professionals with knowledge, inspiration, and connections.

Her brands deliver exceptional value across multiple platforms, including:

  • Techos y Más, the Spanish-language newsletter of Roofing Contractor.
  • Safety Advisor, a newsletter focused on critical resources for jobsite safety.
  • Thermal Talk, a newsletter focused on insights and news for the insulation contractor.
  • eRock, a leading newsletter for drywall contractors.
  • The Enclosure Experts podcast, offering architects deep insights into building enclosure technologies.
  • If Walls Could Talk, a podcast dedicated to exploring trends and innovations for the wall and ceiling contractor.
  • The Best of Success Podcast, providing thought leadership and practical advice for roofing professionals.

Jill’s passion for professional development and fostering industry connections is exemplified by the Best of Success event, a premier gathering of contractors, suppliers, and thought leaders for unmatched education and networking.

Tanja kern headshot 2023

Tanja Kern covers economic trends and the intersection of architecture, design, and construction for Roofing Contractor, with an emphasis on the forces reshaping the industry. She develops and amplifies content that connects roofing professionals with the intelligence they need to compete and grow.

With more than 20 years of experience, Tanja has written for national business, consumer and trade publications. She holds a Master of Science in magazine publishing from Northwestern University's Medill School of Journalism.

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