Items Tagged with 'resiliency'

ARTICLES

A new roof, built with GAF FORTIFIED products
Company Spotlight sponsored by GAF

Roofing for Resilience: Meeting the Rising Demand for FORTIFIED Roofs™

Built to Withstand. Designed to Save.
November 11, 2025

As severe weather intensifies, GAF’s complete line of FORTIFIED™-eligible products and contractor training resources helps meet the growing need for stronger, code-exceeding roofing systems that deliver confidence—and potential insurance savings—for homeowners.


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metal roofing
2025 Metal Special Section

Metal Momentum

Market forces drive metal roofing in 2025 and beyond
Melissa Dunson is the Director of Marketing for Central States Manufacturing
Melissa Dunson
October 13, 2025
2 Comments
From record-breaking storms to soaring insurance premiums, homeowners are rethinking what “roof over your head” really means. Discover how a perfect storm of climate, policy, and innovation is driving a nationwide shift toward stronger, smarter, and more sustainable metal roofs.
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Several Stacks of containers at a shipping port.

Trump Tariff Pressure and Roofing

Tariffs threaten pricing, supply chain stability and roofing profit margins, but with the right strategies, these challenges can become opportunities
Mike Maddern has over 20 years of experience in sales and marketing
Mike Maddern
September 15, 2025
One Comment
Tariffs threaten pricing, supply chain stability and roofing profit margins, but with the right strategies, these challenges can become opportunities
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