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Home » Topics » Sustainable Roofing

Sustainable Roofing
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Researchers are collecting hailstones in real time using funnels and drone sensors for Project ICECHIP, a government-funded study to improve roofing resilience and storm forecasting.
Extreme Weather Special Section

Understanding Hail: Project ICECHIP Is Finally Measuring It

First U.S. hail field study in 40 years aims to revolutionize roofing materials, forecasting and damage mitigation
Bryan Gottlieb
Bryan Gottlieb
June 10, 2025
No Comments

Project ICECHIP, the first major U.S. hail study in more than 40 years, is capturing real hail data to improve forecasting, product standards and roofing resilience amid rising hail-related losses.


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FM Global's testing standards improve insurability of solar-equipped roofs in storm-prone states like Florida.
Solar Insurance Markets

FM Global Begins Offering Solar Panel Certification for Hail, Fire Resistance

In Florida, known for carriers fleeing and denying coverage, the mutual insurer fills a gap
Bryan Gottlieb
Bryan Gottlieb
May 28, 2025
No Comments

As insurers shy away from solar-equipped roofs, FM Global introduces a new certification system for fire and hail resistance — aiming to boost coverage, safety and resilience in severe weather zones.


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An EF3 tornado approaching St. Louis on May 16, 2025, caused widespread damage.
Storm Season 2025

UPDATE: May's Severe Storms Lash U.S. Roofs with Tornadoes, Hail and High Winds

Anticipated blooms have been eclipsed by extreme weather, featuring rain, hail and tornadoes, causing chaos across regions of the country
Bryan Gottlieb
Bryan Gottlieb
May 21, 2025
No Comments

Severe storms this month, including tornadoes, hail, and high winds, have slammed roofs across the U.S., pushing claims, costs and contractor demand beyond historical norms.


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FORTIFIED Roof homes that weathered Hurricane Sally saw a 73% reduction in claim frequency.
Roofing Resiliency

FORTIFIED Roofing Pays: New Study Shows Huge Drop in Claims

Report from the Alabama Department of Insurance shows just how effective a FORTIFIED roof was during Hurricane Sally
Bryan Gottlieb
Bryan Gottlieb
May 20, 2025
2 Comments

A new study shows FORTIFIED homes in Alabama had up to 76% fewer claims during Hurricane Sally, proving the value of resilient roofing amid rising storm risks and material costs.


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Roofing contractors face mounting pressures as severe weather, rising material costs and stricter insurance requirements drive claim costs to record highs
Extreme Weather Special Section

Insurers Further Tighten Grip Amid Surging Roof Losses

Claims hit $31 billion as weather, materials and labor squeeze contractors
Bryan Gottlieb
Bryan Gottlieb
May 7, 2025
14 Comments

Roofing contractors face rising claim costs from insurers fueled by extreme weather, labor shortages and insurance crackdowns, which threaten profits, hiring and project viability. Still, there are ways to insulate your firm from the tumult.


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LP Building Solutions has been named Green Builder Media’s 2025 Sustainable Brand Leader in the Siding category and LP SmartSide Trim & Siding earned a 2025 Sustainable Product of the Year award.
Awards News

LP Building Solutions Named 2025 Sustainable Brand Leader and Product of the Year

Company recognized by Green Builder Media for leadership in sustainability and innovation in the building products industry
Roofing Contractor
Roofing Contractor Staff
April 28, 2025
One Comment

LP Building Solutions was named Green Builder Media’s 2025 Sustainable Brand Leader for Siding, with LP SmartSide also earning a 2025 Sustainable Product of the Year award.


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Apex Roofing and Restoration says its business margins have grown by 10 to 20 percent since selling FORTIFIED roofing.
Extreme Weather Special Section

How Selling a FORTIFIED Roof Can Boost Profits

COO of Apex Roofing and Restoration shares his company’s experience with FORTIFIED roof sales
Erin-Shields, COO of Apex Roofing and Restoration
Erin Shields
April 28, 2025
No Comments

Apex Roofing and Restoration grew margins by up to 20% by selling FORTIFIED Roofs, proving that educating customers on resilience can drive major business success.


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redbox-roofing-dumpster-in-front-of-half-roofed-home
Guest Column

Efficient Waste Management Keeps Roofing Projects on Track

Sean Foley
April 25, 2025
No Comments

A strategic approach to roofing waste management — starting with the right dumpster — can streamline jobsites, reduce delays, and boost project efficiency, says Sean Foley of redbox+.


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David-L.-Lawrence-Convention-Center-DLCC-Green-SBS-Teranap-Parapro-Pavers
Sustainability

Transforming Urban Cityscapes: A Vegetated Roofing Solution in the Heart of Pittsburgh

David L. Lawrence Convention Center rooftop terraces stand as a testament to the potential of green infrastructure and urban resilience
Rick-Kile-Headshot
Rick Kile
April 23, 2025
No Comments

Once plagued by leaks, this Pittsburgh convention center rooftop now thrives as a sustainable, multifunctional green space that tackles climate challenges with vegetated roofing solutions.


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Garland-R-Mer-Force-Coping-metal-edge
Roofing Products

Garland Introduces R-Mer Force Coping

Anchor chairs and a snap-on design eliminate need for exposed fasteners
Roofing Contractor
Roofing Contractor Staff
April 22, 2025
No Comments

Garland's R-Mer Force Coping features anchor chairs and a snap-on design to eliminate the need for exposed fasteners, ensuring a watertight performance and ease of installation.


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Events

July 28, 2026

How Top Home Services Companies Turn Every Conversation Into Predictable Revenue

In this webinar, we'll outline how top contractors are turning every conversation into predictable revenue by coaching every comfort advisor visit, not just the ones a manager rides along on.

July 30, 2026

Pushing the Envelope - Going Beyond Conceptual Design

Credits: 1 AIA LU/HSW; 1 IIBEC CEH; 0.1 ICC CEU

The focus of this presentation is to dive deeper, beyond the concept, and into proper building envelope design.

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