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Home » Topics » Sustainable Roofing

Sustainable Roofing
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An EF3 tornado approaching St. Louis on May 16, 2025, caused widespread damage.
Storm Season 2025

UPDATE: May's Severe Storms Lash U.S. Roofs with Tornadoes, Hail and High Winds

Anticipated blooms have been eclipsed by extreme weather, featuring rain, hail and tornadoes, causing chaos across regions of the country
Bryan Gottlieb
Bryan Gottlieb
May 21, 2025
No Comments

Severe storms this month, including tornadoes, hail, and high winds, have slammed roofs across the U.S., pushing claims, costs and contractor demand beyond historical norms.


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FORTIFIED Roof homes that weathered Hurricane Sally saw a 73% reduction in claim frequency.
Roofing Resiliency

FORTIFIED Roofing Pays: New Study Shows Huge Drop in Claims

Report from the Alabama Department of Insurance shows just how effective a FORTIFIED roof was during Hurricane Sally
Bryan Gottlieb
Bryan Gottlieb
May 20, 2025
2 Comments

A new study shows FORTIFIED homes in Alabama had up to 76% fewer claims during Hurricane Sally, proving the value of resilient roofing amid rising storm risks and material costs.


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Roofing contractors face mounting pressures as severe weather, rising material costs and stricter insurance requirements drive claim costs to record highs
Extreme Weather Special Section

Insurers Further Tighten Grip Amid Surging Roof Losses

Claims hit $31 billion as weather, materials and labor squeeze contractors
Bryan Gottlieb
Bryan Gottlieb
May 7, 2025
14 Comments

Roofing contractors face rising claim costs from insurers fueled by extreme weather, labor shortages and insurance crackdowns, which threaten profits, hiring and project viability. Still, there are ways to insulate your firm from the tumult.


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LP Building Solutions has been named Green Builder Media’s 2025 Sustainable Brand Leader in the Siding category and LP SmartSide Trim & Siding earned a 2025 Sustainable Product of the Year award.
Awards News

LP Building Solutions Named 2025 Sustainable Brand Leader and Product of the Year

Company recognized by Green Builder Media for leadership in sustainability and innovation in the building products industry
Roofing Contractor
Roofing Contractor Staff
April 28, 2025
One Comment

LP Building Solutions was named Green Builder Media’s 2025 Sustainable Brand Leader for Siding, with LP SmartSide also earning a 2025 Sustainable Product of the Year award.


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Apex Roofing and Restoration says its business margins have grown by 10 to 20 percent since selling FORTIFIED roofing.
Extreme Weather Special Section

How Selling a FORTIFIED Roof Can Boost Profits

COO of Apex Roofing and Restoration shares his company’s experience with FORTIFIED roof sales
Erin-Shields, COO of Apex Roofing and Restoration
Erin Shields
April 28, 2025
No Comments

Apex Roofing and Restoration grew margins by up to 20% by selling FORTIFIED Roofs, proving that educating customers on resilience can drive major business success.


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redbox-roofing-dumpster-in-front-of-half-roofed-home
Guest Column

Efficient Waste Management Keeps Roofing Projects on Track

Sean Foley
April 25, 2025
No Comments

A strategic approach to roofing waste management — starting with the right dumpster — can streamline jobsites, reduce delays, and boost project efficiency, says Sean Foley of redbox+.


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David-L.-Lawrence-Convention-Center-DLCC-Green-SBS-Teranap-Parapro-Pavers
Sustainability

Transforming Urban Cityscapes: A Vegetated Roofing Solution in the Heart of Pittsburgh

David L. Lawrence Convention Center rooftop terraces stand as a testament to the potential of green infrastructure and urban resilience
Rick-Kile-Headshot
Rick Kile
April 23, 2025
No Comments

Once plagued by leaks, this Pittsburgh convention center rooftop now thrives as a sustainable, multifunctional green space that tackles climate challenges with vegetated roofing solutions.


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Garland-R-Mer-Force-Coping-metal-edge
Roofing Products

Garland Introduces R-Mer Force Coping

Anchor chairs and a snap-on design eliminate need for exposed fasteners
Roofing Contractor
Roofing Contractor Staff
April 22, 2025
No Comments

Garland's R-Mer Force Coping features anchor chairs and a snap-on design to eliminate the need for exposed fasteners, ensuring a watertight performance and ease of installation.


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view-of-earth-from-space-black-background
Earth Day 2025

COLUMN: 5 Surprising Earth Day Truths

The Metal Roofing Alliance shares messaging on how roof choice impacts the planet
MRA Renee Ramey
Renee Ramey
April 21, 2025
No Comments

Five Earth Day myths put to bed by the Metal Roofing Alliance's executive director.


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Shingle-Recycling-Owens-Corning-Redivius-team-members
Manufacturer News

Owens Corning Announces Shingle Recycling Milestone

A commercial-scale trial to manufacture shingles using extracted asphalt is a step toward sustainability
Roofing Contractor
Roofing Contractor Staff
April 11, 2025
No Comments

Owens Corning is celebrating the completion of a commercial-scale trial to manufacture shingles using extracted asphalt from recycled shingles.


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July 28, 2026

How Top Home Services Companies Turn Every Conversation Into Predictable Revenue

On Demand In this webinar, we'll outline how top contractors are turning every conversation into predictable revenue by coaching every comfort advisor visit, not just the ones a manager rides along on.

September 24, 2026

The 7 Promotes to Grow Your Roofing Business

On-Demand Most roofing owners are great at the work. Knowing how to communicate what you do, why it matters, and what sets your business apart is just as important.

This session breaks down the 7 Promotes every roofing owner should know. From your personal story and value proposition to your hiring pitch, each one helps you communicate more clearly with homeowners, employees, and potential hires.

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