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Al Meets Roofing: How Homeowners Are Finding Contractors Differently

Dear Anna

AI In Construction—Transforming Client Acquisition

As decision-makers turn to AI instead of Google, contractors must rethink their websites and trust signals to stay visible and competitive.

Jill Bloom

Anna Anderson John Wyatt

January 28, 2026

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In the latest “Dear Anna” podcast, marketing expert Anna Anderson reviews how decision-makers turn to AI instead of Google, and how contractors must rethink their websites and trust signals to stay visible and competitive.

IRE 2026

Roofer Performance, Safety Starts Before the First Shingle

See How TRUCE Software Helps Roofing Contractors Protect Crews and Control Risk at the International Roofing Expo

Roofing Contractor Staff

January 20, 2026

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See how employee-first, connected telematics help roofing operations reduce distracted driving, improve jobsite visibility, and strengthen safety culture.

Technology News

Roofing Contractors Bet on Tech for Growth in 2026

ServiceTitan finds optimism as AI adoption remains limited

Roofing Contractor Staff

January 14, 2026

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Despite widespread optimism for revenue growth in 2026, most roofing and exterior contractors are struggling with rising costs and tight margins. A new ServiceTitan report finds many are pursuing efficiency gains, but limited adoption of AI tools may be holding productivity—and profitability—back.

Technology News

ServiceTitan Report Finds AI Rapidly Reshaping the Skilled Trades

First annual industry study shows contractors adopting AI to boost efficiency and performance

Tanja Kern

December 16, 2025

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A survey of more than 1,000 contractors reveals AI is already delivering measurable operational gains across the trades.

A Roofing Contractor’s Guide to Smart Devices for 2026

Follow this practical playbook to tighten your wireless spend, lock down your devices, and reduce downtime to focus on the work that matters

Chris Kolar

December 15, 2025

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We explore several tips on how to manage wireless devices to ensure fewer mistakes, faster billing, and a better customer experience

Technology News

TIMEPROOFUSA, MRS Pick ServiceTitan to Fuel Growth

The affiliated roofing brands will standardize on ServiceTitan as a single enterprise platform to support national expansion, operational consistency, and profitability.

Roofing Contractor Staff

December 4, 2025

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ServiceTitan says TIMEPROOFUSA and Master Roofing Solutions have chosen its software as their core system, aiming to scale quickly with a hub-and-spoke model, centralized back office, and roofing-specific integrations built for multi-location operations.

Best of Success

RT3 Names Nick Zavala as 2025 Innovator of the Year

Young Gun alumnus credited with helping company adapt to solar market

Chris Gray

December 4, 2025

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Serving as brand president of Maryland-based American Home Contractors, Zavala earned RT3's annual award for innovations that helped streamline operations for his company.

Distributor News

Roofr, ABC Supply Launch Integrated Measurement Reports

Roofing Contractor Staff

November 25, 2025

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Roofr and ABC Supply are teaming up to provide a more seamless process to ABC Supply associates and their customers to order Roofr Measurement Reports with new integration into myABCsupply.

Podcast

Dear Anna: Why are Videos Essential in Marketing?

Video provides contractors a way to show off personality and culture that other mediums struggle to convey

November 21, 2025

In the latest “Dear Anna” podcast, marketing expert Anna Anderson breaks down how contractors can leverage video to capture attention, boost SEO and communicate authenticity — all while keeping content short, strategic and effective.

The Home Depot acquires SRS Distribution

Roofing Technology

The Home Depot Launches AI-Powered Blueprint Takeoffs Tool

Pros can generate material lists and estimates for single-family project blueprints

Roofing Contractor Staff

November 21, 2025

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The Home Depot's latest AI tool allows Pros to generate accurate quotes on what they need to complete the entire project in a matter of days, all from one source.