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Home » Topics » Roofing Technology

Roofing Technology
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Ridge Ventilation Products

February 1, 2012
No Comments

 Benjamin Obdyke’s ridge ventilation products are designed to help homeowners optimize the long life, beauty, and performance of their homes by protecting residential roofing from the debilitating effects of extreme heat and moisture. 


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Commercial Daylighting: Thermal Loss Vs. Electrical Energy Savings

Grant Grable LEED AP
November 4, 2011
2 Comments
Daylighting is the use of natural light as a main illumination source from a myriad of glazing devices in both vertical and horizontal positions within a building.
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Product Focus On: Software

November 4, 2011
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EagleView Technologies invented the concept of 3-D aerial roof measurements using proprietary patent-pending software.


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AttiCat Fever

Home Insulation System Helps Contractors Increase Revenue
October 13, 2011
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Steve McCusker of Roof One in Pontiac, Mich., looks at each roofing project with an eye toward helping homeowners, and that includes making sure their attics are properly insulated.


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Keeping Algae at Bay

Atlas Teams Up With 3M to Offer Lifetime Limited Warranty Against Algae Growth
Chris King
October 13, 2011
No Comments

You can see those ugly black streaks on roofs almost everywhere. Algae is a problem in most of the country, especially in hot, humid climates, and once it takes hold, it’s hard to get rid of, so prevention is the goal.


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Inside Job

Rick Damato
Rick Damato
September 13, 2011
No Comments
MetalForming Inc. owner Geoff Stone shared the story of an epiphany turned solution on a recent visit by Roofing Contractor to the firm’s Peachtree City, Ga., headquarters. MetalForming, founded in 1997, sells a variety of computer-operated machines used in the factory and on the jobsite for the fabrication of metal roofing and other building components.
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Legally Speaking: When Employees and Applicants Take to Facebook

Richard Alaniz
September 13, 2011
2 Comments
Imagine one of your employees bashes your company or their coworkers on Facebook. You might think that you could fire that employee. But you would probably be wrong. Or consider whether you should Google job applicants.
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Guest Column: Moving From Panic Hiring to Planned Hiring

Doug Mitchell
September 13, 2011
No Comments
Let’s face it - few things are the way they used to be. In the current economy with millions of people searching for work, you’d think finding qualified candidates would be a snap.
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EagleView® Aerial Measurement Reports: How an Idea Changed the Industry

August 18, 2011
No Comments
During this time of high unemployment, economic challenges and seemingly never-ending recession, it is inspiring to see a young, new company making a difference. EagleView® Technologies is a fast-growing company that invented a new technology that is changing the roofing industry.
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Atlas Roofing Introduces Pristine Shingles Featuring The Scotchgard™ Algae Resistant Roofing System

August 18, 2011
No Comments
Quick! Look up at your roof! Is it dirty, streaky, stained, and downright ugly? If you answered yes to any of the above, then chances are your home is being attacked by algae - a living organism growing on what was once likely a beautiful roof.
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July 28, 2026

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On Demand In this webinar, we'll outline how top contractors are turning every conversation into predictable revenue by coaching every comfort advisor visit, not just the ones a manager rides along on.

September 24, 2026

The 7 Promotes to Grow Your Roofing Business

On-Demand Most roofing owners are great at the work. Knowing how to communicate what you do, why it matters, and what sets your business apart is just as important.

This session breaks down the 7 Promotes every roofing owner should know. From your personal story and value proposition to your hiring pitch, each one helps you communicate more clearly with homeowners, employees, and potential hires.

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