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Home » social media

Articles Tagged with ''social media''

Anna_Podcast_brand_identity.jpg
Podcast

Dear Anna: Elevating Your Brand Identity

Anna Anderson shares key takeaways from this year’s Best of Success event about branding
Chris Gray, editor of Roofing Contractor and Roofing Supply Pro
Chris Gray
Anna Anderson, CEO of Art Unlimited
Anna Anderson
January 7, 2025
No Comments

Marketing expert Anna Anderson has the answers about successful branding in this episode of “Dear Anna.”


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Social media influencer Brandon Schlichter (pictured), who has more than 5 million followers, purchased H.C. Anderson Roofing Co. in Rockford, Ill. (Photo courtesy of Kevin Haas/Rock River Current)
Odd News Dispatch

Social Media Influencer with 5.5M Followers Buys Ill. Roofing Company

New owner says the company has a great legacy, great employees and a strong base of customers
Bryan Gottlieb
Bryan Gottlieb
December 19, 2024
No Comments

A social media star with millions of followers purchased H.C. Anderson Roofing in Rockford, Ill., seeing opportunity despite negative claims while chronicling his journey online.


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Behavioral Shifts in Marketing Consumption
Podcast

Dear Anna: How Do Post-Election Marketing Shifts Affect Me?

Behavioral shifts in marketing consumption—what does this mean for contractors?
Chris Gray, editor of Roofing Contractor and Roofing Supply Pro
Chris Gray
Anna Anderson, CEO of Art Unlimited
Anna Anderson
November 25, 2024
No Comments

With the 2024 presidential election done, consumer behavior is changing. Anna Anderson of Art Unlimited discusses these shifts and how they affect marketing strategies for contractors. 


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Manufacturer News

Polyglass Reveals Winners of the ADESO 20th Anniversary Social Media Contest

Roofing Contractor
Roofing Contractor Staff
August 7, 2024
No Comments

Polyglass has named 10 contractors who showcased their work with ADESO products on social media, earning them free products and recognition from the manufacturer.


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Roofing Awards

IBHS Honors Resilient Construction Trailblazers with FORTIFIED Awards

Ninth annual celebrate service providers, nonprofits strengthening homes and businesses against severe weather
Roofing Contractor
Roofing Contractor Staff
June 12, 2024
No Comments

The awards recognize those who have contributed to the record-setting number of FORTIFIED Home designations, helping thousands of homeowners strengthen their homes against storms.


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The Roofing Alliance has five suggestions for promoting the roofing industry through social media.
Trade News

Roofing Alliance Has 5 Ways to Honor National Roofing Week

The philanthropic arm of the NRCA offers five activities to celebrate the industry during National Roofing Week
Roofing Contractor
Roofing Contractor Staff
May 23, 2024
No Comments

The Roofing Alliance, the philanthropic arm of the NRCA, celebrates National Roofing Week from June 2-8 by promoting roof significance and community outreach, urging industry-wide participation.


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Top Ways To Increase Your Social Posts
Podcast

Dear Anna: What Can I Do to Increase Social Posts?

Level up your social media game with these tips from marketing expert Anna Anderson
Chris Gray, editor of Roofing Contractor and Roofing Supply Pro
Chris Gray
May 8, 2024
No Comments

Social media is a powerful tool to not only advertise your business but show potential customers who you are. Marketing expert Anna Anderson of Art Unlimited shares how to elevate your social media content.


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THD-Generic3000x935.jpg
Roofing Acquisitions

Roofing Industry Reacts to Home Depot - SRS Distribution Deal

The $18 billion acquisition sparks surprise, excitement across all segments of the roofing industry
Art Aisner, Editor-in-Chief of Roofing Contractor and Roofing Supply Pro
Art Aisner
April 2, 2024
No Comments

See what people are saying about Home Depot’s blockbuster acquisition of SRS Distribution for $18.25 billion as reaction spreads industrywide.


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AnnaPodcast_Control_Messaging.jpg
Podcast

Dear Anna: How Do I Control My Messaging in Today's Digital World?

Reexamining your company’s values and what makes it unique will go a long way in shaping your marketing
Chris Gray, editor of Roofing Contractor and Roofing Supply Pro
Chris Gray
February 28, 2024
No Comments

Art Unlimited CEO Anna Anderson reminds listeners what they can control in today’s fast-paced, digital world and how to leverage that to their advantage.


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Luke McCormack
2024 State of the Industry Report

Strategies to Win the Roofing Talent War

luke-mccormack
Luke McCormack
February 7, 2024
One Comment

Luke McCormack, CEO of McCormack Partners, provides tips and strategies on attracting and retaining workers in today's economy.


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