Connect, Learn and Lead at IIBEC 2026

IIBEC EVP and CEO Brian Pallasch previews the 2026 International Building Enclosure Conference, from keynote storytelling and education sessions to scholarships and networking opportunities

By Tanja Kern, Senior Strategic Content Editor, Jill Bloom, Executive Director, Roofing Contractor

The International Building Enclosure Conference (IIBEC) is heading to Sacramento, Calif., Mar. 12–15, and organizers say this year’s event will be bigger and more engaging than ever.

In a recent Best of Success podcast, IIBEC CEO and Executive Vice President Brian Pallasch joined Roofing Contractor Group Publisher Jill Bloom to preview what attendees can expect. The conference will take over the entire Sacramento Convention Center, featuring more than 130 exhibitors, six product demonstrations across a two-day trade show, and multiple networking opportunities, including the opening reception.

Education remains a core focus, with 24 concurrent sessions spread across eight time blocks, three general sessions, and more than 12 hours of continuing education credits available. A pre-conference re-roofing seminar will also be offered, providing an in-depth, eight-hour learning opportunity.

This year’s keynote speaker is award-winning documentary filmmaker and storyteller Brett Culp, who will focus on the importance of storytelling as a tool for connecting with clients and communicating value. Culp will also incorporate live interviews to demonstrate his approach in real time.

IIBEC will continue its commitment to the future of the industry through its foundation, which provides scholarships for engineering, architecture, and building science students. Approximately 30 to 40 students are expected to attend the conference, gaining exposure to careers in building enclosure consulting.

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Tanja Kern covers economic trends and the intersection of architecture, design, and construction for Roofing Contractor, with an emphasis on the forces reshaping the industry. She develops and amplifies content that connects roofing professionals with the intelligence they need to compete and grow.

With more than 20 years of experience, Tanja has written for national business, consumer and trade publications. She holds a Master of Science in magazine publishing from Northwestern University's Medill School of Journalism.

Jill Bloom is the innovative Executive Director of Roofing Contractor, Walls & Ceilings, Building Enclosure, Roofing Supply Pro, and the highly regarded Best of Success event. With a deep commitment to advancing the roofing, construction, and building enclosure industries, Jill oversees a robust portfolio of publications, podcasts, and events that empower professionals with knowledge, inspiration, and connections.

Her brands deliver exceptional value across multiple platforms, including:

Techos y Más, the Spanish-language newsletter of Roofing Contractor.
Safety Advisor, a newsletter focused on critical resources for jobsite safety.
Thermal Talk, a newsletter focused on insights and news for the insulation contractor.
eRock, a leading newsletter for drywall contractors.
The Enclosure Experts podcast, offering architects deep insights into building enclosure technologies.
If Walls Could Talk, a podcast dedicated to exploring trends and innovations for the wall and ceiling contractor.
The Best of Success Podcast, providing thought leadership and practical advice for roofing professionals.

Jill’s passion for professional development and fostering industry connections is exemplified by the Best of Success event, a premier gathering of contractors, suppliers, and thought leaders for unmatched education and networking.