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IRE News

IRE 2026

What’s Your Favorite Roofing Product of 2026?

Roofing contractors can select their favorite product innovations on display at the International Roofing Expo in Las Vegas

By Art Aisner, Editor-in-Chief
Innovative Product Showcase
Roofing Contractor
January 21, 2026

Voting is now open for roofing contractors to submit their favorite products for the Innovative Product Showcase and Awards Program affiliated with the 2026 International Roofing Expo in Las Vegas.

Featured just outside the expo show floor, the Innovative Product Showcase and Awards program entries allow attendees to examine the products and services in a dedicated space and cast votes online for the People's Choice Award across multiple categories. This year’s competition covers the following areas:

  •  Business Software and Technology Products 
  •  Coatings, Caulks and Sealants 
  •  Gutters and Roof Drains 
  •  Roofing Products (Including: Single Ply, Metal Panels, Shingles, Synthetic Roofing & Flashing)  
  •  Safety and Fall Protection 
  •  Siding and Insulation 
  •  Solar Panels and Products 
  •  Tools, Equipment and Machinery  
  •  Waterproofing, Flashing, Vapor Barriers, Underlayments and Insulation 
  •  Windows, Doors, Skylights and Roof Windows. 

Industry professionals and the IRE audience will vote in each category on products and services that are entered into the program for the People's Choice award. Experts' Choice winners will be selected by IRE staff and industry experts. 

Winners will receive a high-res logo and a press release template for marketing efforts. They’ll also receive signage for their International Roofing Expo 2027 exhibit booth. The winning entries will be announced Feb. 10.

Last year, show organizers issued about a dozen awards of the year in several categories ranging from business and technology to siding and insulation.

This year’s version of the IRE awards celebrates cutting-edge developments in materials, equipment, tools and services that are revolutionizing roofing and exterior construction for commercial and residential contractors. 

"The innovations featured in the Product Showcase and Awards program are pushing boundaries and setting new standards for quality and ingenuity in the roofing industry," said Show Director Rich Russo. "The International Roofing Expo is honored to celebrate the visionaries who are redefining excellence and driving the future of roofing forward."

"By recognizing outstanding products and solutions, the program helps drive industry progress, encourages innovation and provides professionals with insights into the latest advancements shaping the future of roofing and offers manufacturers and suppliers a platform to showcase the latest.”

According to the IRE website, prize winners will be selected based on: uniqueness, value proposition of product, presentation, and market viability, in equal measure. For the “People’s Choice Award,” industry professionals will vote for the most innovative product in each category. The “Expert’s Choice Award’s panel of select industry experts will vote for the most innovative product(s) overall at the show.

KEYWORDS: innovation IRE (International Roofing Expo)

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Art Aisner is Editor-in-Chief of Roofing Contractor and Roofing Supply Pro. He spent the bulk of his career as a multi-media journalist for newspapers and television stations before joining the RC team in 2015. He is the driving force behind the publication’s content development, editorial strategy and other initiatives that serve growing audiences in the roofing space.

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