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Home » Topics » Guest Column

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social media

Social Media and Protecting a Roofing Contractor's Brand Through Policy

Stating your company’s position on a social media policy shows employees that the company cares about its online image and aims to set professional standards.
Melissa Miller
August 23, 2019
No Comments
Social media has connected the world rapidly and with vastly accessible and affordable means.
Read More
spray foam maintenance

Summer Spray Foam Maintenance

Repair & Replacement: A South Florida Community Case Study
Doug Kramer
June 28, 2019
2 Comments
For those looking to fix existing spray polyurethane foam roofs, or those looking to restore or fully replace existing roofs with a spray foam system, following is some guidance on what to consider.
Read More
storm restoration

5 Ways for Roofing Contractors to Succeed During Storm Season

David Johnson
June 21, 2019
One Comment
With storm season underway, here are five best practices that you, as roofing contractors, can bring into your business to have a successful storm season.
Read More
roofing safety

The Benefits of Rooftop Warning Line Systems for Roofing Contractors

An efficient warning line system reduces labor, gives the crew a quicker start, and is an integral part of the job. 
May 29, 2019
No Comments
Efficient handling, a few tricks, and a smart game plan make an effective warning line that protects workers, reduces labor, and increases production.
Read More
predictable business

Creating Sales and Marketing Predictability in Residential Roofing

Once a certain degree of predictability is reached, then the challenge becomes optimizing the results.
April 22, 2019
No Comments
Make your roofing business predictable, sustainable, and successful.
Read More
roofing safety

Are We Too Quiet About Safety in Roofing?

Melissa Miller
March 11, 2019
One Comment
It's the responsibility of employers to learn applicable OSHA standards and suitably inform workers.
Read More
2019 roofing industry

What Should Roofing Contractors Expect to See in 2019?

Roofing industry professionals should not enter the year with higher expectations than are realistic.
Trent Cotney, Attorney at Law
Trent Cotney
February 21, 2019
No Comments
It’s time to review the major factors that impacted the roofing industry in 2018 and what major events the industry has to look forward to in 2019.
Read More
roofing sales

The 'Game Changer' to Win the Roof Sale

A few steps of every sale can make you stand out above all competitors in your market.
Chuck Thokey
December 10, 2018
3 Comments
When we talk about the "game changer" of every sales process, it’s not enough to simply talk about how to show prospects your company’s product presentation.
Read More
Millennials

Roofing Contactors Need to Meet the Millennial Challenge

Millennials have become the largest age group in today’s workforce.
Richard Alaniz
November 19, 2018
No Comments
Millennials, generally acknowledged to be those born between 1981 and 1999, have become the largest age group in today’s workforce.
Read More
roofing diversity

How Diversity and Inclusion Benefits Roofing Contractors

Embracing diversity and inclusion allows leaders to showcase the organization’s best possible version of itself.
Melissa Miller
November 12, 2018
3 Comments
What diversity hurdles remain in the workplace today after formal inclusions were made a generation ago?
Read More
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