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Home » Topics » Columns

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Invent This

Rick Damato
Rick Damato
March 16, 2017
No Comments
Scarcely a week goes by when we don't receive notice of a new product designed to make roofing work cleaner, safer, faster, easier, or just plain better.
Read More
Mobile

Making Mobile Moments Count

In any market, mobile optimization matters when homeowners are looking for a new roof.
Todd Bairstow
March 1, 2017
One Comment
In this mobile revolution, roofers need to capture what Google calls “micro moments” – which means creating lead conversions whenever and wherever a mobile user is searching.
Read More
Budget

Friendly Financing

Offering a second look on customer financing can help boost sales and business growth.
Michael Fredricks
February 28, 2017
No Comments
By implementing or improving an existing financing program within your business, you too, can reap the profits.
Read More
solar roofing

Tesla's New Solar Roof System Won't Mark the End of Shingles

Does the Tesla/SolarCity merger mean roofers should hang up their nail guns? Not any time soon.
Trent Cotney, Attorney at Law
Trent Cotney
February 6, 2017
No Comments
Tesla CEO Elon Musk set out to create a roof product that would be cheaper, provide useable electricity, and be aesthetically appealing.
Read More
exit planning

How Trump's Tax Changes will Affect Your Exit and Business

It’s clear that this new administration is looking for a high volume of business to generate necessary revenue.
Joe Bazzano
February 4, 2017
No Comments
Last November marked the end of one of the most contentious presidential elections in quite some time.
Read More
roof rescue

Pro-active planning and training made this rapid rescue from the TD Bank Sports Center a success

A Roof Rescue Revisited
Chip Macdonald
February 3, 2017
No Comments
In general, there are too many variables on most roofs for an elevated rescue operation to ever be considered "easy."
Read More
Pro-Business Labor Chief

A Look at President Trump’s Pro-Business Labor Secretary Nominee

Trump’s new labor chief will have the authority to undo several measures implemented since 2008.
Richard Alaniz
February 3, 2017
No Comments
President Donald Trump announced his choice for chief of the U.S. Dept. of Labor (DOL), and while the nominee's name may be relatively unknown, a look at Andrew Puzder's ideology reveals that his nomination isn't much of a surprise.
Read More
corporate social responsibility

Corporate Social Responsibility: A New Measure of Sustainability

Although CSR programs are frequently adopted by larger corporations, smaller companies may also benefit.
Jim Hoff
February 3, 2017
No Comments
Corporate social responsibility (CSR) is one of the newest concepts to emerge in the field of sustainable business practices.
Read More

A Tale of Two Industries

Rick Damato
Rick Damato
February 2, 2017
No Comments
Who among us doesn't dream of being part of a growth industry where sales are solid and the backlog is robust?
Read More
subcontractor profits

How to Make Money as a New Roofing Subcontractor

Monroe Porter
February 2, 2017
No Comments
Each and every year it seems to be harder and harder to make money as a sub on new construction projects.
Read More
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