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Home » marketing

Articles Tagged with ''marketing''

Marketing Makeover

Marketing Makeover: Getting Started

Karen Edwards Heidi Ellsworth
March 6, 2015
2 Comments
Analyze your marketing strategies to understand them.
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2015 State of the Industry Report

Last Year's Market Increase Leads to Optimism for the Year to Come
Derrick Teal
February 10, 2015
No Comments
Defining whether or not a year was good or bad is often a matter of one’s perspective.
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2015 State of the Industry Survey

2014 Began Slowly, But Picked up and Looks to Continue Through 2015
Derrick Teal
February 10, 2015
No Comments
Roofing Contractor teamed with BNP Media Research and GAF to conduct its annual State of the Industry survey of the roofing market.
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No Roof Left Behind Surges Ahead

Residential Contractor Develops the Template for Nationwide Cause Marketing Program
Chris King
January 8, 2015
No Comments
In 2009, in the midst of a recession, Dena and Jay Elie reached out to help others.
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Tarco Launches Custom Printing of Synthetic Underlayment Products

January 2, 2015
No Comments

Tarco has announced the launch of its in-house printing capabilities to provide multi-color printing for its EasyLay UDL synthetic underlayment products.



 


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Best of Success Seminar: Target Your Audience and Convert More Leads

Ken Kelly and Anna Anderson
Chris King
December 8, 2014
One Comment
Ken Kelly tried to find one person to handle his print media, website, social media and technical writing. He turned to Anna Anderson of Art Unlimited for help.
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High-TechRoofing

What is Content Marketing?

October 8, 2014
2 Comments
Content marketing differs from traditional marketing in its customer communication approach.
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Content Is King: Want to Set Yourself Apart From the Competition? Attend This Webinar

Chris King
October 8, 2014
No Comments
Sales is the lifeblood of any business, and roofing is no exception.
Read More
MeasuringUp

Combating the "All Fluff, No Stuff" Roofing Contractors

September 8, 2014
No Comments
In the Internet age, it’s even harder to evaluate businesses and prospective employees.
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Atlas Roofing Contractor Program Gets Makeover and New Name

July 17, 2014
No Comments

Now renamed Atlas Pro, the features, benefits, selling tools and rewards that contractors love are still just a click away.


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