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Roofing News

Philanthropy News

Cornerstone Building Brands Names Country Trio Lady A’ as 'Project Ambassador,' Reaffirms Habitat for Humanity Partnership

Company continues its affordable housing commitment for families, pledging to donate building materials valued at half a million dollars to Habitat for Humanity in 2024

By Roofing Contractor Staff
Country music trio Lady A (pictured) has been named Project Ambassador by Cornerstone Building Brands.

Cornerstone Building Brands, Inc., the largest manufacturer of exterior building products by sales in North America, announced that country music trio Lady A has been named its 2024 Home for Good project ambassador.

— Image courtesy of Business Wire

February 20, 2024

Cornerstone Building Brands, Inc., the large manufacturer of exterior building products, named Grammy Award-winning country music trio Lady A last week as its 2024 Home for Good project ambassador, continuing its commitment to building stronger, more sustainable communities. 

The company is also renewing its eight-year partnership with Habitat for Humanity, pledging to donate building products valued at half a million dollars and facilitating home builds and volunteer efforts to help build and remodel affordable housing across North America, it said in a Feb. 15 news release.

“We are thrilled to team up with Lady A and renew our partnership with Habitat for Humanity through our Home for Good project,” said Rose Lee, president and CEO of Cornerstone Building Brands. “Making homeownership more accessible for families at all income levels is central to our company’s vision and purpose of positively contributing to the communities where people live, work and play.”

Cornerstone Building Brands says it has donated more than $3.4 million in products and resources to help build or remodel more than 720 homes in 135 communities since the inception of the Home for Good project in 2016.

By joining forces with Lady A’s Dave Haywood, Charles Kelley, and Hillary Scott, Cornerstone Building Brands says it hopes to bring more awareness to the affordable housing crisis. The country music industry has steadfastly supported the Home for Good project since its launch, featuring a new country music ambassador every year. 

“I think we all have experienced how deeply music connects us,” said Lee about the continued tie-in with country music. “The country music industry ambassadors have helped us raise awareness for the need of affordable housing, enabling us to make a stronger impact while creating wonderful homes for families.”

The national housing crisis has reached historic heights, Cornerstone Building Brands, acknowledged, adding that it believes a home is something everyone deserves. According to the Harvard Joint Center for Housing Studies, rising mortgage costs have pushed homeownership out of reach for millions of renters, evidenced by a 22% annual decline in the number of mortgages originated to first-time homebuyers in 2022.

“We’re delighted to be part of sharing the incredible work the Home for Good project does; everyone deserves a safe, warm place for their family to call home,” Lady A’s Hillary Scott said. “So, this project to help more people from all walks of life achieve their dream of having a home of their own truly resonates with us; we’re so proud to be partnering with Cornerstone Building Brands this year!”

Habitat for Humanity donation valued at $500,000 in 2024

This year, Cornerstone Building Brands said it plans to donate vinyl siding, windows, metal roofing and accessories with an estimated fair market value of $500,000. Habitat for Humanity relies on these materials' quality, affordability, and ease of installation to build houses in partnership with families needing safe, decent, and affordable housing. In 2024, the Home for Good project is expected to support approximately 100 Habitat for Humanity builds.

“Housing is the foundation for strong families and communities,” said Tolli Love, chief development officer at Habitat for Humanity International. “Through the Home for Good project, Habitat and Cornerstone Building Brands are able to help even more homeowners build a place where their families can thrive. We are grateful for our continued partnership with Cornerstone Building Brands and look forward to seeing the impact of this year’s project.”

To learn more about the Home for Good project and its positive impact on local communities, visit HomeforGoodproject.com.

For more information, visit cornerstonebuildingbrands.com.

KEYWORDS: Cornerstone Building Brands Habitat for Humanity philanthropy

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Roofing Contractor magazine editor-compiled stories, staff reports and industry news releases.

To submit news or for corrections, contact Bryan Gottlieb, managing editor, at gottliebb@bnpmedia.com.

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