BELOIT, Wis. — Mule-Hide Products Co. Inc. has named Martin Mejia regional director for the West.

In his new role, Mejia will be responsible for achieving regional sales goals and will lead the region’s team of territory managers, who are the company’s primary points of contact with contractors, property managers, specifiers and roofing materials distributors.

The West region includes Arizona, California, Colorado, Hawaii, Idaho, Montana, Nevada, New Mexico, Oregon, Utah, Washington and Wyoming.

Mejia comes to Mule-Hide Products from parent company ABC Supply Co. Inc., where he worked in the branch at 11155 FM 529, Houston for more than 12 years. He had managed the branch since 2014 and was named a Managing Partner in 2017. He joined the company in 2008 as assistant branch manager and then served as an outside sales associate.

“Martin has been part of the building materials industry since he was 16 years old and truly loves the business and the people involved,” said Mule-Hide Products Managing Director Dan Williams. “We are excited to have him bring that passion and experience, and his strong leadership skills, to Mule-Hide and our associates and customers in the West region.”

Mejia studied at the University of Texas - Pan American in Edinburg, Texas before serving in the U.S. Army.