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Ridge Valley Exteriors Expands Roof For a Cure Initiative to Benefit Frontline Workers

By Chris Gray
Eridge-valley-exteriors-team

Photo courtesy of Walker Patterson.

June 1, 2020

Ridge Valley Exteriors has a long history of helping those in need, including veterans and children suffering from cancer. Now, during COVID-19 pandemic, it’s turning that generosity to those who are helping care for others: frontline workers.

Starting this month, the Georgia-based roofing contractor is holding a giveaway to provide frontline workers with a free roof as a way of thanking them for their tireless efforts.

“We know that these people are laying their lives on the line to help everybody out, and it can be a scary situation, so we want to help them out, make sure they’re safe indoors and they’re not experiencing leaks and mold and things like that,” said Walker Patterson, vice president of Ridge Valley Exteriors.

People are encouraged to visit Ridge Valley Exterior’s website to nominate a local frontline worker in need of a new roof. They can be anything from an EMT or nurses and doctors to firefighters or police officers. Once all the submissions are gathered, the company will announce the winners from each of its markets in the beginning of July.

The giveaway is an extension of the company’s Roof for a Cure program. Started last January, the program supports St. Jude Children’s Research Hospital by providing a portion of the proceeds from every reroofing job the contractor completes to the hospital. The company also holds a Roof 4 Hope program to provide free roofing services to veterans and families in need. In all, the company runs four charitable initiatives that support its communities.

“It’s always been in our DNA,” Patterson said. “We just figured, based off of our current campaign…that this would be a great way to branch off and help some people out.”

Ridge Valley Exteriors is also doing what it can to help reduce the stress on the healthcare system while remaining open for business, including virtual meetings and practicing social distancing.

“Our slogan is ‘we only touch your shingles when we’re at your home,’” Patterson said.

Ridge Valley Exteriors is one of the many roofing contractors that have stepped up to support their communities during these unprecedented times, including a Florida roofing contractor giving away four free roofs and a Massachusetts contractor providing two free roofs to veterans.

KEYWORDS: community service COVID-19 Georgia giveaway giving back

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Chrisgray

Chris Gray is the former editor of Roofing Contractor and Roofing Supply Pro. He has worked in the fields of journalism and copywriting for nearly 20 years, ranging from local print newspapers to the multi-media promotion of international artists.

Reach him at 248-244-6498 or grayc@bnpmedia.com.

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