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Sponsored Content

Roofing Contractor's Coatings Special Section

RC explores this fast-growing segment of the roofing industry and why it's here to stay.

Roof Coatings Special Section
September 9, 2019

Roofing Contractor explores the growth of the roof coatings market and highlights the products that will keep it relevant for years to come in this issue's Roof Coatings Special Section. Be sure to check out these articles in the Special Section:

  • Coatings Q&A with the Experts
  • Reflecting on Today's Roof Coatings
  • Considering Coatings? Here's the Basics

Roof Coatings Special Section

Advances in technology and the increased importance for roofing contractors to improve efficiency while providing sustainable roofing solutions at a lower cost to customers has brought about a new era in coatings applications.

Survey data analyzed for RC’s 2019 State of the Industry Report demonstrated that more and more roofing contractors in markets across the country are beginning to incorporate coatings into their service offerings, and those that have been applying them for years are finding opportunities to innovate and expand. Roughly 67 percent of respondents to RC’s survey said coatings were a part of their business model, and on average said metal roofing and coatings together accounted for a quarter of all sales revenue.

Nearly three-quarters (73 percent) of respondents said they expected to see single-ply grow in 2019, followed by coatings (45 percent) and metal (36 percent). It’s at least the fourth straight year that anticipated coatings sales outpaced both metal and steep-slope shingles, according to survey data.

And manufacturers are taking notice. Since 2015, RC has reported on dozens of mergers and acquisitions in the coatings marketplace. That includes industry giants, such as GAF’s acquisition of Quest Specialty Chemicals in 2015, and Firestone Building Product’s acquisition of Gaco Western in 2017.

Check out the features in our Roof Coverings Special Section below. 

Roof Coatings Section

Considering Coatings

Q&A with Experts

Reflecting on Coatings

Product Focus

KEYWORDS: acrylic aluminum Coatings commercial roofing contractor RCMA (Roof Coatings Manufacturers Association) silicone

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Sponsored Content is a special paid section where industry companies provide high quality, objective, non-commercial content around topics of interest to the Roofing Contractor audience. All Sponsored Content is supplied by the advertising company and any opinions expressed in this article are those of the author and not necessarily reflect the views of Roofing Contractor or its parent company, BNP Media. Interested in participating in our Sponsored Content section? Contact your local rep!

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    Safeguard Your Building: How Snow Guards Prevent Costly Roof & Property Damage

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    Embracing Change: A New Era for the Roofing Industry

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    Join roofing professionals from across the nation at the 2025 Best of Success conference, the ultimate destination for roofing professionals seeking the latest industry insights and networking opportunities. Pick up strategies for critical challenges like workforce shortage with innovative solutions, explore the latest advancements in roofing technology and sustainable practices, and gain valuable insights from industry leaders on navigating the evolving roofing landscape.
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