BASF Launches Series of “On the Job” Application Videos
SHAKOPEE, Minn. — BASF released application videos for 39 Master Builders Solutions brand products including joint sealants, wall coatings, sealers and primers.
All videos are two minutes or less and provide contractors with an easy way to view application techniques with a smart phone while on the jobsite.
“We created these videos based on our customers’ feedback,” said Christopher Perego, industry sector manager for BASF. “Contractors are under a lot of pressure to deliver projects on time, on budget and at a high level of quality. These videos allow them to quickly view best practices when on a jobsite, to help ensure a successful application.”
The videos complement the product technical data guide by visually illustrating proper techniques. The complete series of videos can be accessed at: https://www.master-builders-solutions.basf.us/en-us/about-us/news/on-the-job-application-videos.
BASF’s Construction Chemicals division offers advanced chemical solutions under the global umbrella brand Master Builders Solutions for the construction, maintenance, repair and renovation of structures. The brand is built on more than 100 years of experience in the construction industry. Its comprehensive portfolio encompasses concrete admixtures, cement additives, chemical solutions for underground construction, waterproofing systems, sealants, concrete repair and protection systems, performance grouts, performance flooring systems, tile-fixing systems, expansion joints and control systems and wood protection solutions.