search
cart
facebook twitter linkedin youtube instagram Spotify Podcasts Apple Podcasts Spotify Podcasts Apple Podcasts
  • Sign In
  • Create Account
  • Sign Out
  • My Account
  • NEWS
  • TOPICS
    • Cool Roofing
    • Event News
    • Latinos in Roofing
    • Low Slope
    • Legal
    • Metal
    • Project Profiles
    • Roofing Supply Pro
    • Roofing Safety
    • Steep Slope
    • Sustainable Roofing
    • Technology
  • EXCLUSIVES
    • Best of Success
    • Contractor Profile
    • IRE Show
    • Roofing Contractor of the Year
      • Enter Roofing Contractor of the Year
    • Top 100
      • Enter the Top 100
    • Young Guns
    • State of the Industry
    • Century Club
  • MULTIMEDIA
    • Videos
    • Podcasts
    • Interactive Spotlights
    • Roofing Quizzes
    • IRE Videos
    • Webinars
    • Photo Galleries
  • PRODUCTS
    • New Products
    • Featured Products
  • COLUMNS
    • Editor's Note
    • Exit Planning
    • Legally Speaking
    • Safety Advice
    • Technical Details
    • Guest Column
  • EVENTS
    • International Roofing Expo
    • Webinars
    • Best of Success Conference
    • Industry Events
  • DIRECTORY
    • Associations
    • Distributors
    • Manufacturer/Supplier
    • Business Services
    • Get Listed
  • MORE
    • Roofing Contractor eNews
    • RC Store
    • Roofing Supply Pro
    • Custom Content & Marketing Services
    • Market Research
    • Sponsor Insights
    • Company Spotlights
    • Classifieds
      • Auctions
      • Business For Sale
      • Business Opportunities
      • Equipment For Sale
      • Positions Available
      • Products
      • Safety
      • Software
      • Services
      • Training
    • Contact Us
  • EMAGAZINE
    • eMagazine
    • Advertise
      • Media Kit
      • Editorial Calendar
      • Contact
    • Archive Issues
  • SIGN UP!
Low Slope RoofingSteep Slope Roofing

Contractor Q&A with Jason Wacker of WCC Roofing Co.

The Owner of WCC Roofing Co. has Rebuilt the Company From The Ground Up By Focusing on the Details

By Courtney Dobson
Jason Wacker
February 3, 2017

WCC Roofing Co. was founded in 1990 with a single location in St. Louis. Since then, the company has expanded into other states — acquiring two more locations in Kansas City, Mo. and Destin, Fla.

Jason Wacker, current owner and president of WCC Roofing Co., recently told Roofing Contractor how his fast-paced career in roofing ultimately led to him acquiring the family business, and how he’s positioned it for success.

Making his start in 2004 as a project manager for a roofing company in Punta Gorda, Fla., Wacker was quickly immersed into the business as the surrounding area faced the aftermath of Hurricane Charley. “We were working on approximately 40 projects per day,” Wacker said.

According to www.hurricanescience.org, Hurricane Charley caused an estimated $15.4 billion in damages in the United States, with $14.6 billion in property damage occurring in the Florida panhandle alone.

After becoming the top selling commercial sales rep at his company, Wacker decided to go out on his own in 2006, obtaining his roofing license in Florida. Just two years later, he moved back to Missouri and acquired WCC Roofing Co. from his uncle, Tim Wacker, who started the company 18 years earlier. In the eight years since taking over, Wacker has rebuilt the company from the ground up, shifting the focus from strictly home building to roofing, siding and guttering.

RC: What types of services do you offer and what percentage of your business is residential vs. commercial; new construction vs. reroofing?

JW:  We offer steep slope and flat roofing services. We do approximately 60 percent residential reroofing, 30 percent commercial reroofing and about 10 percent new construction.

RC: How is your company structured? Separate departments/divisions?

JW: We have office management, which includes accounts receivable, accounts payable and a controller. We also have an operations department with a production manager and project managers, and repair/troubleshooting and installation teams.

RC: How do you educate/train your employees and keep them safe on the jobsite? 

JW: We have a company safety manual that is kept on site and used in bi-weekly trainings, as well as training that is customized to each individual project. We abide by OSHA standards in addition to the recommendations of the National Roofing Contractors Association.

RC: How would you describe your company’s culture? 

JW: We have a team-oriented atmosphere. We have goals for our individual departments, but our number one goal is always customer satisfaction.

RC: How do you ensure quality workmanship on site? 

JW: Project managers bear the responsibility of project performance. They’re charged with completing projects on time and communicating to the production department and the installation team the project goals in place for delivering a satisfying experience for the customer. 

RC: What are some key challenges in your market and how do you overcome them?

JW: The key challenges in our market are probably no different than in any other market. Creating an efficient and effective mechanism for bringing in new customers, providing an above average experience and generating referrals in the process. 

RC: No company succeeds on its own. Are there any particular manufacturers or distributors that helped your company reach this level of success? 

JW: All of our suppliers are fantastic — some slightly better than others. Suppliers are key in building a successful business in this industry. As far as manufacturers, we carry certifications with most all of them. Today’s manufacturers are so close in quality it’s amazing. Having quality materials you believe in is also a key to success. We have attended and been provided with invaluable trainings from all of our manufacturing partners to help us become successful. 

RC: Does your company have a Mission Statement?

JW: Our mission at WCC Roofing is to provide an exceptional experience to our customers that is consistent and referable. And to provide a positive atmosphere for our employees to grow and prosper while being part of a winning environment. 

RC: What advice do you have for other roofing contractors out there striving for success?

JW: Focus on the details. Work out every aspect of the marketing and operational side to create a repeatable experience for your customer.

RC: Can you please describe the best experience your company had on a particular job?

JW: Our company has received many awards. Most recently, we completed the restoration of a religious landmark in the area where I grew up in St. Louis. It was a large project that we completed on time and received fantastic reviews. It gives me pride that I’m able to contribute to the community where I’m from.

Would you or a roofing contractor you know be interested in a future Q&A feature? Reach out to her at dobsonc@bnpmedia.com or 248-786-1233.

KEYWORDS: commercial roofing contractor family business Missouri Residential Roofing Contractor

Share This Story

Looking for a reprint of this article?
From high-res PDFs to custom plaques, order your copy today!

Courtney dobson author
Courtney Dobson is the Managing Editor of Roofing Contractor. She attended Oakland University and graduated with a degree in journalism.

Recommended Content

JOIN TODAY
to unlock your recommendations.

Already have an account? Sign In

  • Roofing Contractor Group Publisher Jill Bloom

    Physics, the Power of Authenticity and You

    In February's Publisher's Note, Jill Bloom describes a...
    Columns
    By: Jill Bloom
  • The Family Food Fare supermarket in Midland, Mich.

    ‘Rooftop Ninja’ Discovered Living on Roof, Inside Grocery Sign

    A bizarre tale out of Midland, Mich.: a woman dubbed the...
    Roofing News
    By: Bryan Gottlieb
  • A before and after heat measurement comparison

    How Hot is Too Hot in the Attic?

    If the ventilation is working, how hot should the attic...
    Steep Slope Roofing
    By: Paul Scelsi
You must login or register in order to post a comment.

Report Abusive Comment

Subscribe For Free!
  • eMagazine Subscription
  • Sign Up for the eNewsletter
  • Online Registration
  • Manage My Preferences
  • Subscription Customer Service

More Videos

Sponsored Content

Sponsored Content is a special paid section where industry companies provide high quality, objective, non-commercial content around topics of interest to the Roofing Contractor audience. All Sponsored Content is supplied by the advertising company and any opinions expressed in this article are those of the author and not necessarily reflect the views of Roofing Contractor or its parent company, BNP Media. Interested in participating in our Sponsored Content section? Contact your local rep!

close
  • Snow Guard Solutions for Metal Roofs by S-5!
    Sponsored byS-5!

    Safeguard Your Building: How Snow Guards Prevent Costly Roof & Property Damage

  • A hand holding a wooden block that reads 'EVOLVE'
    Sponsored byWatercress Financial

    Embracing Change: A New Era for the Roofing Industry

Popular Stories

QXO closed its acquisition of Beacon Building Supply on April 29, 2025.

QXO Closes Beacon Acquisition, Rebrands Immediately; Jacobs to Ring NYSE Bell

New executive orders signed by President Trump will likely further constrict an already tight labor market for the construction industry.

New Executive Orders Will Further Squeeze Labor Force

President Trump’s trade war is causing real harm to the construction sector, including roofing contractors.

Trade War Fallout: Contractors Are Delaying Projects and Cutting Crews

Roofing Contractor Webinar

Events

May 22, 2025

Remote Teams 101: The New Way to Hire

Our industry experts will guide you through what remote hiring and outsourcing should look like, how it can help you grow, and why it’s easier (and less scary) than you might think. If you want to save time, find great talent, and grow your business, this is one session you don’t want to miss!

December 3, 2025

The Premier Roofing Conference: Best of Success

Join roofing professionals from across the nation at the 2025 Best of Success conference, the ultimate destination for roofing professionals seeking the latest industry insights and networking opportunities. Pick up strategies for critical challenges like workforce shortage with innovative solutions, explore the latest advancements in roofing technology and sustainable practices, and gain valuable insights from industry leaders on navigating the evolving roofing landscape.

View All Submit An Event

Related Articles

  • Young Guns

    Contractor Q&A with: Tim Newman of Newman Roofing

    See More
  • Aaron Nitzkin

    Q&A with Aaron Nitzkin: Solar Energy's Steady Growth in Recent Years Shows No Signs of Slowing Down

    See More
  • Advantage Roofing & Home Exteriors

    Contractor Q&A with Tim Mallory of Cincinnati's Advantage Roofing & Home Exteriors

    See More

Events

View AllSubmit An Event
  • February 27, 2025

    2025 State of the Industry Report: Roofing Contractor

    On-Demand This webinar is a must-attend for all roofing contractors who are looking to understand market insights related to current and future installation trends.
  • April 17, 2025

    Homeowners Survey: A Roofing Customer’s Journey

    On-Demand Roofing contractors can use this information to better understand what factors influence a homeowner's contractor selection process. At the same time, they'll explore ideas to improve customer communication and operational efficiency that grow profits.
View AllSubmit An Event
×

Be in the forefront of the roofing industry!

Join thousands of professionals today. Shouldn’t you know what they know?

JOIN NOW!
  • RESOURCES
    • Advertise
    • Contact Us
    • Directories
    • Store
    • Want More
  • SIGN UP TODAY
    • Create Account
    • eMagazine
    • eNewsletter
    • Customer Service
    • Manage Preferences
  • SERVICES
    • Marketing Services
    • Reprints
    • Market Research
    • List Rental
    • Survey/Respondent Access
  • STAY CONNECTED
    • LinkedIn
    • Facebook
    • Instagram
    • YouTube
    • X
  • PRIVACY
    • PRIVACY POLICY
    • TERMS & CONDITIONS
    • DO NOT SELL MY PERSONAL INFORMATION
    • PRIVACY REQUEST
    • ACCESSIBILITY

Copyright ©2025. All Rights Reserved BNP Media.

Design, CMS, Hosting & Web Development :: ePublishing