Firestone Building Products has introduced its Fluid Applied Metal Roofing Systems: a family of products which help extend the life of commercial and industrial metal roofs. These products were developed using elastomeric roof coating technology formulated with 100-percent acrylic polymer to offer superior adhesion, water protection and durability. The systems are designed to protect the building envelope from harsh weather, severe temperatures, airborne pollutants and emissions. These products can help reduce the temperature of a roof’s surface by up to 100 degrees, and can minimize the peak cooling demands of a building by up to 15 percent. For more information, visit