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Editor's NoteLow Slope RoofingSteep Slope Roofing

Why Choose Roofing? It’s the People That Make Us Different

Roofing sets itself apart through its authenticity and genuine desire to take care of communities

By Jill Bloom
Roofing Contractor Group Publisher Jill Bloom
Photo Credit: Quillette
June 6, 2025

In an industry often defined by shingles, ladders, and hard work, roofing stands out for something far more profound: its people. At the heart of this trade is a tight-knit community — a big family of authentic individuals driven by gratitude and a genuine desire to make a difference.

Roofing isn’t just about protecting homes; it’s about building stronger communities, one roof at a time.

What sets roofing apart from other industries? It’s the generosity and realness that define it. Roofers don’t just climb rooftops — they step up for their neighbors with an authenticity you won’t find anywhere else. Across the country, these folks donate free roofs to families in need, tackle repairs for those who can’t afford them, and sponsor local baseball teams to give kids a shot at their dreams. They’re the ones supporting veterans’ causes, volunteering their skills, and showing up when disaster strikes. This isn’t just a job; it’s a calling rooted in heart and hustle.

Roofing isn’t just about protecting homes; it’s about building stronger communities, one roof at a time.

Take a look at the Ronald McDonald Houses, havens of hope for families with sick children. Every single one is cared for by contractors tied to the National Roofing Contractors Association. That’s no fluke — it’s proof of the character that runs deep in this industry’s family tree. Roofers don’t just build roofs; they build trust, resilience, and pride in the communities they serve.

Roofing is more than a trade — it’s a brotherhood and sisterhood where authenticity reigns. You’ll find no pretense here, just hardworking people who look out for each other and the folks they serve. And this family isn’t just about the present — it’s about the future, too.

Get involved with SkillsUSA and help the next generation see how they can build a great career in roofing. We’re here with open arms, ready to welcome young talent into the fold, showing them that this industry offers not just a paycheck, but a purpose.

So, why choose roofing? Because it’s a place where your work matters, where you’re part of a family that gives back and lifts up. If you’re in this trade — or thinking about it — hold your head high. Join your national and local roofing associations, connect with SkillsUSA, and be part of the movement that proves roofing isn’t just different; it’s extraordinary.

KEYWORDS: charities and foundations community service donations giving back SkillsUSA storm restoration trade organizations veterans volunteer

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Jill bloom

Jill Bloom is the innovative Group Publisher of Roofing Contractor, Walls & Ceilings, Building Enclosure, Roofing Supply Pro, and the highly regarded Best of Success event. With a deep commitment to advancing the roofing, construction, and building enclosure industries, Jill oversees a robust portfolio of publications, podcasts, and events that empower professionals with knowledge, inspiration, and connections.

Her brands deliver exceptional value across multiple platforms, including:

  • Techos y Más, the Spanish-language eNews of Roofing Contractor.
  • Safety Advisor, an eNews focused on critical resources for jobsite safety.
  • Thermal Talk, an eNews focused on insights and news for the insulation contractor.
  • eRock, a leading eNews for drywall contractors.
  • The Enclosure Experts podcast, offering architects deep insights into building enclosure technologies.
  • If Walls Could Talk, a podcast dedicated to exploring trends and innovations for the wall and ceiling contractor.
  • The Best of Success Podcast, providing thought leadership and practical advice for roofing professionals.

Jill’s passion for professional development and fostering industry connections is exemplified by the Best of Success event, a premier gathering of contractors, suppliers, and thought leaders for unmatched education and networking.

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