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Home » Authors » Tanja Kern

Articles by Tanja Kern

Por qué los roofers deben estar en todas las plataformas en 2026

El marketing digital ya es la base en roofing

Poncho Serrano explica por qué los contratistas deben adoptar marketing en múltiples plataformas, consistencia y contenido orgánico para competir en 2026.
Jill Bloom is the Group Publisher of Building Enclosure, Roofing Contractor, and Walls & Ceilings.
Jill Bloom
Tanja Kern headshot
Tanja Kern
March 25, 2026
No Comments

De TikTok a Google, los contratistas de roofing deben estar en todas partes y ser consistentes para destacar en el entorno digital actual.


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Zuper Glass
Noticias de Tecnología

¿Pueden las gafas inteligentes con IA hacer que las inspecciones de techos sean más seguras y rápidas?

Nuevas gafas inteligentes incorporan captura de datos por voz y actualizaciones de trabajo en tiempo real para el techado y otros oficios especializados.
Tanja Kern headshot
Tanja Kern
March 20, 2026
No Comments

Un nuevo sistema de gafas inteligentes con IA permite a los técnicos de campo documentar trabajos, ejecutar listas de verificación y compartir actualizaciones usando comandos de voz.


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front door of district attorney's office
Crime Blotter

Two Jailed in $340K Roofing Scam Targeting Seniors

Fraud ring posed as roofing contractors
Tanja Kern headshot
Tanja Kern
March 18, 2026
No Comments

Two men who posed as roofing contractors were sentenced in Marin County, Calif., after authorities said they defrauded elderly homeowners of more than $340,000.


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single-family home construction
Energy Codes

Court Blocks HUD Energy Code Rule for Housing

Decision halts 2021 IECC mandate
Tanja Kern headshot
Tanja Kern
March 16, 2026
One Comment

A federal court vacated a HUD rule requiring the 2021 energy code for federally backed housing, renewing debate over construction costs and building performance nationwide.


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arial view of roofs being reroofed in Louisiana
FORTIFIED Roofs

Louisiana Orders Insurers to Offer FORTIFIED Roof Discounts

New rule takes effect Jan. 1, 2027
Tanja Kern headshot
Tanja Kern
March 16, 2026
No Comments

Louisiana insurers must begin offering premium discounts for homes built to FORTIFIED standards under a new regulation aimed at reducing hurricane losses and stabilizing insurance costs.


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cyclone and house
Storm Watch

Monster Hail Pounds Midwest as Tornadoes Reported

Monster hail and tornadoes hit parts of the Midwest, with Kansas City contractors reporting widespread roof damage and early estimates nearing $100 million.
Tanja Kern headshot
Tanja Kern
March 12, 2026
One Comment

Monster hail and tornadoes hit parts of the Midwest, with Kansas City contractors reporting widespread roof damage and early estimates nearing $100 million.



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contractors on a roof installing shingles
Workplace Safety

Oregon OSHA Fines Roofer $113K for Repeat Fall Violations

Inspection found worker exposed to 12-foot fall without protection at Lake Oswego jobsite
Tanja Kern headshot
Tanja Kern
March 10, 2026

Oregon OSHA fined a Gresham roofing contractor $113,852 after inspectors found a worker exposed to a 12-foot fall without protection at a Lake Oswego jobsite.


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Jacksonville, Fla. skyline
Crime Blotter

Florida Attorney General Moves to Halt Roofer Lawsuits

Attorney general seeks injunction in consumer protection lawsuit accusing Florida Roof Specialists of deceptive practices and filing liens against homeowners.
Tanja Kern headshot
Tanja Kern
March 5, 2026
No Comments

Florida’s attorney general asked a judge to halt lawsuits filed by Florida Roof Specialists as part of a consumer protection case against the company.


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QXO logo and New York Stock Exchange
M&A Watch

QXO Earnings In Line as Investors Eye Next Deal

Kodiak deal and $6B acquisition pipeline shift focus beyond Q4
Tanja Kern headshot
Tanja Kern
March 5, 2026
No Comments

QXO’s fourth-quarter results matched expectations, but analysts say investors are focused on the company’s acquisition strategy as the Kodiak deal nears closing and more deals loom.


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VICTORIA OGRIZEK
2026 Young Guns

Enhancing the Experience

Young Gun Victoria Ogrizek
Tanja Kern headshot
Tanja Kern
March 3, 2026
No Comments
Victoria Ogrizek, 39, came to roofing through marketing and brand reputation, not through the trades. But that outside perspective became her advantage.
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