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Home » Authors » Jim Hoff

Articles by Jim Hoff

corporate social responsibility

Corporate Social Responsibility: A New Measure of Sustainability

Although CSR programs are frequently adopted by larger corporations, smaller companies may also benefit.
Jim Hoff
Jim Hoff
February 3, 2017
No Comments
Corporate social responsibility (CSR) is one of the newest concepts to emerge in the field of sustainable business practices.
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sustainable roofing

The Sustainable State of the Roofing Industry

In roofing it’s easy to focus on the day-to-day issues and miss the gradual changes that shape our industry.
Jim Hoff
Jim Hoff
January 1, 2017
No Comments
Changes related to sustainability have been substantial over the past decade. In less than ten years, we’ve witnessed the introduction of many new products and technologies.
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roofing savings calculator

New Improvements to Online Roofing Technology

Every roofing contractor should be familiar with these two online roofing energy calculators.
Jim Hoff
Jim Hoff
December 1, 2016
No Comments
I’m pleased to announce that our industry continues to take proactive steps to help roofing professionals promote the energy saving benefits of today’s roofing systems.
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sustainable roofing

Lighting Up Profits with Daylighting

Who wouldn't want to save money, live and work better, and help the environment?
Jim Hoff
Jim Hoff
November 3, 2016
No Comments
After entering 'roof daylighting' in the search engine, I was quickly directed to over a dozen roofing contractors actively promoting daylighting as a valuable service for their customers.
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Sustainable metal roofing

The Sustainable Metal Roofing Contractor

High-performance metal roofing systems that will last can only be installed by a field crew that embodies the best of craftsmanship.
Jim Hoff
Jim Hoff
October 7, 2016
No Comments
This month’s focus on metal in Roofing Contractor provides a great opportunity to look at the sustainability of one of the oldest roofing systems.
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sustainable roofing

Hats Off to the RCMA! RCMA Advances Roofing Research

Organized peer-reviewed research in roofing tended to drift for almost a decade … until now.
Jim Hoff
Jim Hoff
September 6, 2016
No Comments
When I first got involved in the roofing industry in the 1980s, one of the most important events for researchers like myself was a series of technical conferences co-sponsored by the National Roofing Contractors Association (NRCA) and the National Institute of Standards and Technology (NIST).
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sustainable roofing

Selling the Sustainability of Roof Underlayments

Jim Hoff
Jim Hoff
August 3, 2016
No Comments
This month's issue of Roofing Contractor shines the spotlight on one of the fastest-growing categories of roofing products: roof underlayments.
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sustainble roofing apps

Sustainable Roofing? There's an App for That

Jim Hoff
Jim Hoff
July 6, 2016
No Comments
Over the past 10 years, I’ve written a lot about the many free mobile apps and calculators available to help roofing contractors sell the benefits of energy-efficient, long-lasting roofs.
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sustainable adhesives

The Sustainable Season of Roofing Adhesives for Contractors

Jim Hoff
Jim Hoff
June 3, 2016
No Comments
For roofing adhesives today, the roofing industry has entered a new season that may or may not relate to the actual seasonal weather conditions we face on the roof.
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roofing safety
Sponsored

Building Business with Safety

Roofing contractors can make a much greater contribution to long-term rooftop safety.
Jim Hoff
Jim Hoff
May 2, 2016
No Comments
If your company is submitting dozens of quotes every week, you should consider adding a wide variety of permanent rooftop safety solutions as options to your quote.
Read More
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