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Home » Topics » Guest Column

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COVID-laptop-coronavirus

How COVID-19 is Impacting Marketing for Roofing Contractors

Anna Anderson, CEO of Art Unlimited
Anna Anderson
March 18, 2020
No Comments

A closer look at search trends related to the COVID-19 crisis shows how roofing contractors can focus their marketing efforts in a rapidly changing environment.


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covid-19-globe

Brace Yourselves, Coronavirus’ Impact on the Roofing Industry Will be Felt

Trent Cotney, Attorney at Law
Trent Cotney
March 12, 2020
No Comments

It’s not a matter of if, but when the effects will hit your roofing business, how extensive they will be, and how long they will last.


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NRCA 2020

Ensuring the Future: NRCA ProCertification Creates a Roofing Career Pathway

Jaime Sessions
February 10, 2020
No Comments
The NRCA's ProCertification program, now going on its second year, is offering career paths and a way for the roofing industry to elevate its professionalism.
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future of roofing 2020

2020 Vision: A Look Ahead for the Roofing Industry

Embracing national certification efforts and innovative new technologies in 2020 will help increase efficiency and cut costs for roofing contractors.
Trent Cotney, Attorney at Law
Trent Cotney
February 10, 2020
9 Comments
Discover what macro level influences are and how they help determine the design and colors choices of consumers.
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NWIR Logo

IRE 2020 Session: How Do We Get More Women on the Roof?

Heidi Ellsworth
January 31, 2020
No Comments

With only 9% of the construction industry made up of women, National Women in Roofing is exploring ways to increase the diversity of the roofing industry's workforce.


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vr-headset-construction

Contractor to Contractor: Roofing Experts Talk Technology

Karen Edwards
January 30, 2020
No Comments

Join RC Young Guns and Contractors of the Year to hear what technological advances and trends are in store for roofing in 2020 and beyond.


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justice-scales-law

The Current Immigration Climate and its Effect on the Roofing Industry

Trent Cotney, Attorney at Law
Trent Cotney
January 29, 2020
No Comments

Understanding the current immigration climate can help roofers navigate the U.S. immigration system in a way that could potentially become a competitive advantage as opposed to a disadvantage.


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roofing diversity

IRE 2020 Session: Legal Issues Surrounding Diversity in the Workplace

Marci Britt
January 29, 2020
No Comments

Embracing diverse backgrounds in the workplace has never been more important given the unrelenting skilled labor shortage plaguing the roofing industry.


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digital-technology-smartphone

Digital Adoption Ushers in a New Era of ‘Future-Ready’ in Roofing and Construction

Eagleview - Michael Park
Michael Park
January 27, 2020
2 Comments
Roofing contractors who embrace digital tools will expand their time and productivity through improved efficiency.
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federal contractors

Roofing on Federal Projects; Nagivating FAR and E-Verify

Before bidding for a federal contract, it is important to understand the ramifications and requirements that come along with federal contracts in terms of E-Verify.
Trent Cotney, Attorney at Law
Trent Cotney
January 13, 2020
No Comments
Federal contracts can be a great source of revenue for a contractor.
Read More
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July 28, 2026

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In this webinar, we'll outline how top contractors are turning every conversation into predictable revenue by coaching every comfort advisor visit, not just the ones a manager rides along on.

July 30, 2026

Pushing the Envelope - Going Beyond Conceptual Design

Credits: 1 AIA LU/HSW; 1 IIBEC CEH; 0.1 ICC CEU

The focus of this presentation is to dive deeper, beyond the concept, and into proper building envelope design.

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