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Home » Topics » Roofing Contractor Profile

Roofing Contractor Profile
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Urena Roofing Staff on the job

From an Injury to a Mission: How One Family Got Its Start in Roofing in Texas

A back injury changed the course of Roger Urena's life and led him to discover the roofing industry. His company started out of the family's Dodge Durango and is now among the select group of contractors to earn GAF's President's Club distinction.
Patricia Soto Servin is a journalist with more than a decade of experience covering local communities across the U.S.
Patricia Soto Servin
August 10, 2026
No Comments

There are decisions that change the course of a company before it has a name, an office, or even its first customer.


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Portrait of Mishell Cox
Latinos in Roofing

Mishell Cox: por qué crecer más no siempre significa tener más éxito

La CEO de Cox Roofing explica cómo aprender a delegar, proteger a su equipo y redefinir el crecimiento ha transformado la empresa que ayudó a construir.
Patricia Soto Servin is a journalist with more than a decade of experience covering local communities across the U.S.
Patricia Soto Servin
July 27, 2026
No Comments

Después de expandir Cox Roofing a varios estados, Mishell Cox descubrió que el verdadero crecimiento no se mide por el número de oficinas, sino por la capacidad de formar líderes, cuidar a las personas y construir una empresa preparada para prosperar sin depender de una sola persona.


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The team at Priority Roofing
July 2026 Cover Story, Sponsored by QXO

Priority Roofing Expands Nationwide While Staying True to Its Mission

Having the right processes, procedures and training in place makes the difference at Priority Roofing.
Art Aisner, Editor in Chief of Roofing Contractor
Art Aisner
July 7, 2026
No Comments

Putting a priority on life, family, and excellence in sales and service has paid off at Priority Roofing.


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Brothers Eric (left) and Allyn Weddle, co-founders of Weddle & Sons, Inc.
June 2026 Cover Story

Building Better Roofs & Better Lives

The entrepreneurial spirit behind Weddle & Sons, Inc. started decades ago and has a growing impact across the Heartland.
Art Aisner, Editor in Chief of Roofing Contractor
Art Aisner
June 3, 2026
No Comments
Creativity, preparation and a never-settle mindset fuel the success of Weddle & Sons, Inc. in the Heartland.
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JRC CEO Caleb Johnson
May 2026 Cover Story, Sponsored by QXO

JRC Inc.: Family Roots, National Reach

With "pickup trucks in the sky" and boots on every roof, JRC has built a 48-state commercial roofing empire on one unbreakable rule: never sub out quality.
Tanja Kern headshot
Tanja Kern
May 8, 2026
No Comments

With “pickup trucks in the sky” and boots on every roof, JRC has built a national commercial roofing operation on one unbreakable rule: never compromise on quality.


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Andrés Ramírez (second from right) attends Roofing Day in Washington, D.C.

Inside Division 7’s Hands-On Approach to Hiring Roofing Talent

Division 7 Roofing’s Andrés Ramirez is on the road recruiting roofing talent and forging future careers.
Art Aisner, Editor in Chief of Roofing Contractor
Art Aisner
April 20, 2026
No Comments
Andres Ramirez’s Latin American roots and positive pitch for a roofing career path make a difference on the recruiting trail.
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Rafael Riera and Johana Ramos, owners of Level Up Roofing
Latinos in Roofing

From Venezuela to Texas: Level Up Roofing

How Rafael Riera and Johana Ramos built a thriving roofing company after starting from zero in a new country.
Tanja Kern headshot
Tanja Kern
April 8, 2026
No Comments
Rafael Riera and Johana Ramos left Venezuela seeking safety and opportunity. With no roofing experience, they launched Level Up Roofing in Texas—now growing fast and preparing for major commercial work in 2026.
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Miguel Medina launched XYZ Roofing & Restorations in 2013 and grown it into a regional force in South Texas.
A Holistic Approach to Roofing

Roofing Profile: XYZ Roofing

Miguel Medina launched XYZ Roofing & Restorations in 2013 and grown it into a regional force in South Texas.
Art Aisner, Editor in Chief of Roofing Contractor
Art Aisner
February 5, 2026
No Comments
Momentum is building for Latino roofing contractors and Miguel Medina has XYZ Roofing on the cusp of its biggest year yet.
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Busy-Beaver-truck
Contractor Profile

How a Cartoon Beaver Helped a 50-Year Roofing Company Find New Life

A Rhode Island contractor’s bold rebrand replaced patriotic trucks with a friendly mascot—and unlocked explosive growth.
Tanja Kern headshot
Tanja Kern
January 14, 2026
No Comments
When political perceptions began costing him leads, third-generation roofer Sean King made a risky decision: rebrand his family business around a smiling cartoon beaver. Eight months later, Busy Beaver Roofing is seeing record drive-by leads, stronger community engagement, and expansion into new markets.
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The Staff at Best Contracting Services in Garden City, California
Sponsored by Sika

2025 Commercial Contractor of the Year: Best Contracting Services

When the industry gathered to honor a project, Best Contracting gathered to honor a team.
Art Aisner, Editor in Chief of Roofing Contractor
Art Aisner
December 4, 2025
One Comment
From navigating a global crisis to achieving its best financial performance, Best Contracting Services continues its unwavering pursuit of excellence.
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