Roofing Technology

RSS

Creating a great experience for your customers goes far beyond installing a roof.

The first of this two-part series will describe some key changes in federal regulations that may make it harder, more costly, and less efficient for roofing contractors and other employers to run their organizations.

Selling always came easy to Ed Dunlap. That much he knew — and held onto as a backup — if his plans for starting his own janitorial supply business fell through.

EPDM single-ply roofing membranes became increasingly popular in the 1970s as the price of asphalt-based roofs increased and the quality of available asphalt lowered.

While it may seem like a stretch that employees have a legal right to bash their employers on social media, the NLRA protects the right of employees to engage in 'protected concerted activities.'

It was 1985 and a major hail storm ravaged the communities in and around Lincoln, Neb. Mike Hansen and a friend, Steve Beigert, did very well that summer reroofing affected homes, and before long started their own roofing company, White Castle Roofing.

Like it or not, online reviews are here to stay for roofing contractors.

The 2016 storm season is upon us and to roofing contractors that specialize in the area of storm restoration, it’s business as usual.

To be successful at social media, contractors need to be vigilant and create or share content that not only engages audiences, but also sets them apart from the competition.

Over the past 10 years, I’ve written a lot about the many free mobile apps and calculators available to help roofing contractors sell the benefits of energy-efficient, long-lasting roofs.