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During one episode of the sitcom “Seinfeld” George Costanza made a profound observation about a product that had not seen any developments in his lifetime. “Everything else has changed. But toilet paper is exactly the same,” he says. “It’s just paper on a roll. And that’s all it will ever be.” 

With changes to the IRC and IBC attic ventilation codes coming in 2012 that will improve the performance of attics installed with a ridge vent, the time is right to review the basics of the ridge vent. 

Use the right type of attic vent for the right project and roofing contractors can expect efficient performance and energy savings from the attic ventilation system. But sometimes roofing professionals become frustrated because they’re stuck in one of the following traps they’d be wiser to avoid.

When they say, “You can’t fight city hall,” they aren’t talking about Mother Nature. And she’s been fighting Milwaukee City Hall for a long time.

Frequently, contractors will ask how much volume should a salesperson or project manager be able to sell. This is a very difficult question to answer because there are so many variables. 

Every winter the threat of ice dams rears its ugly head. Ice dams hide potential problems that are unknown to most homeowners and often present an opportunity for roofing contractors to educate homeowners about the dangers that lie beneath the glistening icicles.

Many contractors who start their own companies realize that while they might be experts at installing roof systems, they aren’t experts at running a business. 

Michael Kelley, the General Manager of Kelley Construction Contractors, focused his presentation on building value with the customer, but he acknowledged that it takes time and effort. 

Eric Rich II, CEO of Rich Roofing in Troy, Ohio, shared his secrets on creating a “first-class company culture.”