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Home » Topics » Columns

Columns
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CRM

What is a Sales CRM and Why Should You Care?

If you don’t have a sales CRM in place, you’re leaving a lot of potential money on the table.
Groth
Ryan Groth
October 19, 2017
One Comment
A sales CRM (customer relationship manager) system can tell you how much work you can expect to come in the next week, month or quarter.
Read More
CEO work

Are You Paid $200 an Hour … or $25 an Hour?

The challenge is leveraging your time through leadership, process, vision, training and accountability.
Kevin Kennedy, Founder and CEO of Beacon Exit Planning
Kevin Kennedy
October 12, 2017
No Comments
Each of my customers has a story that everyone can learn from.
Read More
$15 wage

The Fight for $15, and More

The nationwide battle over the minimum wage will continue at the state and local level.
October 12, 2017
No Comments
Over the past several years we've seen nationwide efforts, often precipitated by unions, to increase the minimum wage at the local level to $15 as a means of addressing economic inequality.
Read More
metal roofing

Sustainable Metal Roofing Grows in Popularity

More homeowners are selecting metal roofing because it provides enhanced protection and service life.
Jim Hoff
October 5, 2017
No Comments
Metal is one of the most sustainable roofing materials, and now it’s becoming one of the most popular.
Read More
measuring up

Common Financial Mistakes Roofing Contractors Make

As a contractor, you call all the plays, make all the decisions and drive the business.
Monroe Porter
October 5, 2017
No Comments
It's funny how some things have changed in the last 40 years regarding contractors but much hasn't.
Read More
roofing business goals

What's Your Mix?

A simple way to look at your mix of business is to compare your business to that of a car dealership.
John Geary
September 19, 2017
No Comments
That's a question that roofing manufacturers often ask as they evaluate their own business.
Read More

Rooftop Solar or Solar Roof: What’s in Your Pitch?

Rick Damato
Rick Damato
September 14, 2017
No Comments
I must begin by acknowledging that, for most of you, business is darn good right now.
Read More
immigration reform and control act

Heightened Immigration Enforcement by the Trump Administration

With a little attention to detail, employers should avoid fines resulting from a surprise immigration investigation.
Richard Alaniz
September 13, 2017
No Comments
Issues surrounding immigration have been a focal point for employers since the 1986 passage of the Immigration Reform and Control Act (IRCA).
Read More
urban heat islands

Cool Roof Coatings and Urban Heat Islands

Jim Hoff
September 13, 2017
No Comments
urban regions have become much warmer than their rural surroundings, forming a "heat island" of higher temperatures.
Read More
leadership

Better Leadership Means Better Employees

Good management is important, but it shouldn’t be confused with good leadership.
Monroe Porter
September 13, 2017
No Comments
Being a better leader as owner or upper management in your company is one of the most valuable qualities you have to offer as a small business.
Read More
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Events

March 31, 2026

The Number One Reason Roofers Lose Money on Insurance Jobs and How to Fix It

Insurance supplementing is one of the biggest profit leaks on insurance jobs, costing contractors time, money, and control. In this session, we’ll discuss how proper training and process alignment can help teams manage supplementing more effectively keeping key decisions in-house and profits where they belong.

April 23, 2026

Homeowners Survey: A Roofing Customer’s Journey in 2026

Join the experts as they break down the data on another set of questions aimed at gaining insights into the rapidly changing home roofing and restoration market. Roofing contractors can use this data and insight to better understand what factors influence a homeowner's contractor selection process. 

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