Roofr - Articles | Roofing Contractor

A happy couple agreeing to purchase a new roof for their home

What Homeowners Actually Want From Their Roofer (And It's Probably Not What You Think)

New survey data reveals a surprising gap between what roofers assume matters and what actually wins jobs

August 1, 2026

New survey data from 292 homeowners reveals a surprising gap between what roofers assume matters and what actually wins jobs — and the results might change how you run your business.

Association News

Roofr Joins National Women in Roofing as Official Technology Partner for 2026

Roofr brings hands-on support, resources, and meaningful visibility directly to the NWIR community

Roofing Contractor Staff

July 16, 2026

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Through the collaborative partnership, Roofr brings hands-on support, resources, and meaningful visibility directly to the NWIR community.

2026 Roofing Technology Special Section

July 2026 Product Focus: Technology

Roofing technology companies are introducing innovative solutions to boost efficiency, communication, and jobsite performance

Tanja Kern

July 8, 2026

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From AI-powered platforms to fleet safety tools, roofing technology providers are rolling out new solutions designed to improve efficiency, communication and jobsite performance.

2026 Roofing Technology Special Section

The Real Reason to Take Software Seriously

Software is important, but a world-class homeowner experience will drive more scalable success.

Richy Nelson

July 8, 2026

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Only 2% of homeowners said that tech doesn’t matter. Knowing that it builds trust, lean into it.

2026 Roofing Technology Special Section

The Race to Own Roofing's Operating System

Whoever controls the contractor's workflow controls much more than just a subscription.

Tanja Kern

Art Aisner

July 8, 2026

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Free distributor CRMs and contractor-built operating systems are reshaping roofing software, raising a bigger question: who will own the contractor relationship?

Hiring News

Roofr Names Dave Zinman Chief Operating Officer

Zinman is the second executive hire in two months as Roofr builds out its leadership bench for scale.

Roofing Contractor Staff

March 31, 2026

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Zinman's job is simple: bring in the right customers and keep them.

State of the Industry

Roofing Industry Q&A 2026: Roofr

Richy Nelson dives into the opportunities and potential that new technology brings to roofing contractors as 2026 gets underway in this exclusive Q&A.

Art Aisner

February 16, 2026

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You’ve seen the survey results, now roofing industry leaders weigh in on what will likely determine success – and failure -- in 2026

Roofing Contractor's 2026 State of the Industry Panel

State of the Industry 2026 Q&A

Leaders from across the roofing industry weigh in on the issues, concerns, and opportunities that can determine success in 2026

Art Aisner

January 5, 2026

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Leaders from across the roofing industry weigh in on the issues,concerns, and opportunities that can determine success in 2026

Distributor News

Roofr, ABC Supply Launch Integrated Measurement Reports

Roofing Contractor Staff

November 25, 2025

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Roofr and ABC Supply are teaming up to provide a more seamless process to ABC Supply associates and their customers to order Roofr Measurement Reports with new integration into myABCsupply.

Roofing Technology

Roofr Unveils 'Roofr Builds' Bi-Annual Product Drops

First round of updates includes communication and bookkeeping enhancements

Roofing Contractor Staff

October 23, 2025

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The product drops from Roofr aims to provide multiple updates in one package, with the first rollout including enhancements to communications, bookkeeping and job reports dashboards.