Equipter Remodels Brand Promise for Roofers with New Equipter HUB
LANCASTER, Pa. — Professionalism is one of the keys to success in the roofing industry, made of a clean, honest image and top-notch service. Equipter LLC is always looking for new ways to help contractors enhance that image. The company’s most recent development, the Equipter HUB, does just that.
The Equipter HUB is a resource center filled with marketing assets, sales tips, and more to help Equipter customers make the most of their equipment while promoting the New Roof No Mess promise.
Unique to Equipter, the New Roof No Mess promise differentiates Equipter users from the rest of the roofing industry. With exclusive New Roof No Mess marketing materials in the Equipter HUB, users and owners are able to better portray the difference the self-propelled Equipter RB4000 makes in the roof replacement process.
“From my personal experience in owning a roofing company, I understand that one of the greatest concerns homeowners have when they are having their roof replaced is the protection of their flowers and shrubbery," said Aaron Beiler, Equipter founder and president.
Equipter customers can gain free access to these New Roof No Mess marketing assets in the Equipter HUB upon request. New materials in the asset library include updated imagery and brochures, new customer-facing videos for presentations and websites, and a customizable slide deck showing homeowners how roofers will maintain a clean and safe environment throughout the job.
“Building relationships is one of Equipter’s core values,” said Amos Kauffman, vice president of sales and marketing. “Consistently providing added value through fresh marketing materials and resources is just one way we can honor that commitment to our customers.”
To learn more about the new Equipter HUB and available marketing materials, visit equipter.com/hub or call 717-661-3591.