Roofing News

GAF Wins Two MobileWebAwards From Web Marketing Association

WAYNE, N.J. — GAF has won two awards in The MobileWebAward Competition. The awards are given by the Web Marketing Association to honor excellence in mobile websites and apps, recognize the individuals and organizations responsible, and showcase the best in award-winning mobile development.

Awarded “Best Manufacturing Mobile Application” was GAF Colors, an application that provides the user with easy navigation of the GAF residential-shingle portfolio by grouping residential shingles by color. The app provides stunning images of the shingles and allows the user to see all of the shingle-color options that are available, all at the touch of a finger.

GAF Roofing Wizardreceived the award for “Outstanding Mobile Application.” GAF designed its Roofing Wizard app to simplify the often-confusing process of selecting the right roofing system for one’s home. The platform walks customers through the selection of shingle color, style, roofing system components and warranty options, which helps roofing contractors more easily close sales with homeowners.

“It is truly an honor to be recognized as a leader in the newly emerging space of mobile platforms,” said Ted Marcopolus, vice president of marketing services at GAF. “As a company, we focus on providing innovative solutions to our customers, and we are proud to contribute to that core company value through our marketing efforts.”

For 15 years, The Web Marketing Association has produced the annual WebAward Competition, the premier annual website-award competition that names the best websites in 96 industries, setting the standard of excellence for all website development. The organization is made up of Internet marketing, online advertising, PR and top website design professionals who share an interest in improving the quality of online advertising, internet marketing and website promotion.

For more information, visit www.gaf.com.