The company was acknowledged for introducing the industry’s first Lifetime Roofing System followed by the release of Woodland®, Monaco®, and Timberline® American Harvest™ Shingles. Also noted was GAF’s successful Roofs for Troops program, which has aided over 5,000 military personnel and veterans to date.
Home Builder Executive Innovation Award honorees include manufacturers that have brought unique products, features, and/or builder programs to market during the past year. Editors review company websites, press releases, and promotional materials along with articles and interviews published over the past year to determine award winners.
“We are honored to have received another Innovation Award for our products and programs,” stated Ted Marcopolus, vice president of marketing services at GAF. “It is particularly meaningful for it to be specific to innovation, as that is a constant focus within GAF.”
Woodland®, Monaco®, and Timberline® American Harvest™ Shinglesincorporate GAF’s proprietary Advanced Protection® Technology, which results in shingles that offer improved performance—including superior durability and wind resistance—while reducing the use of precious natural resources. As with all GAF Lifetime Shingles, they pass ASTM’s two toughest wind tests and carry GAF’s Lifetime limited warranty.
For more information, visit www.gaf.com.