search
cart
facebook twitter linkedin youtube instagram Spotify Podcasts Apple Podcasts Spotify Podcasts Apple Podcasts
  • Sign In
  • Create Account
  • Sign Out
  • My Account
  • NEWS
  • TOPICS
    • Cool Roofing
    • Event News
    • Latinos in Roofing
    • Low Slope
    • Legal
    • Metal
    • Project Profiles
    • Roofing Supply Pro
    • Roofing Safety
    • Steep Slope
    • Sustainable Roofing
    • Technology
  • EXCLUSIVES
    • Best of Success
    • Contractor Profile
    • IRE Show
    • Roofing Contractor of the Year
      • Enter Roofing Contractor of the Year
    • Top 100
      • Enter the Top 100
    • Young Guns
    • State of the Industry
  • MULTIMEDIA
    • Videos
    • Podcasts
    • Interactive Spotlights
    • Roofing Quizzes
    • IRE Videos
    • Webinars
    • Photo Galleries
  • PRODUCTS
    • New Products
    • Featured Products
  • COLUMNS
    • Editor's Note
    • Exit Planning
    • Guest Column
  • EVENTS
    • International Roofing Expo
    • Webinars
    • Best of Success Conference
    • Industry Events
  • DIRECTORY
    • Associations
    • Distributors
    • Manufacturer/Supplier
    • Business Services
    • Get Listed
  • MORE
    • Roofing Contractor Newsletters
    • Techos y Más Advisory Board
    • RC Store
    • Roofing Supply Pro
    • Custom Content & Marketing Services
    • Market Research
    • Sponsor Insights
    • Company Spotlights
    • Classifieds
      • Auctions
      • Business For Sale
      • Business Opportunities
      • Equipment For Sale
      • Positions Available
      • Products
      • Safety
      • Software
      • Services
      • Training
    • Contact Us
  • EMAGAZINE
    • eMagazine
    • Advertise
      • Editorial Calendar
      • Contact
    • Archive Issues
  • SIGN UP!
Roofing News

Reflective Roof Coatings Institute Holds Annual Meeting in Las Vegas

By Tom Watts
March 31, 2011
Are reflective coatings sustainable in today’s world? The annual meeting of the Reflective Roof Coatings Institute (RRCI) held at Harrah’s Resort in Las Vegas supplied the answers during a one-day meeting designed to provide government, technical and business issues facing the reflective coatings industry.

The annual meeting of the Reflective Roof Coatings Institute (RRCI) was held at Harrah’s Resort in Las Vegas. In this photo are (from left) Kathy Diehl, Regional ENERGY STAR Program Manager for U.S. Environmental Protection Agency; Peter Turnbull, Principal Commercial Buildings Zero Net Zero Program at PG&E; Penny Gift, President of RRCI, and Greg Bergtold, Director of Governmental Affairs for Dow Building Solutions. Photo by Tom Watts.


LAS VEGAS - Are reflective coatings sustainable in today’s world? The annual meeting of the Reflective Roof Coatings Institute (RRCI) held at Harrah’s Resort in Las Vegas supplied the answers during a one-day meeting designed to provide government, technical and business issues facing the reflective coatings industry.

Penny Gift of Republic Powdered Metals of Medina, Ohio, and President of RRCI, moderated the meeting, which was designed to help companies and RRCI members stay up business practices that directly impact the industry.

Topics discussed at the meeting included the current U.S. Environmental Protection Agency’s ENERGY STAR program, energy efficiency in buildings, industry news, energy savings and effective lobbying.

Speakers at the meeting included Kathy Diehl, Regional ENERGY STAR Program Manager for U.S. Environmental Protection Agency; Peter Turnbull, Principal Commercial Buildings Zero Net Zero Program at PG&E; and Greg Bergtold, Director of Governmental Affairs for Dow Building Solutions.

Diehl’s presentation addressed the current EPA ENERGY STAR program requirements for roof products. She told RRCI members to promote ENERGY STAR programs and to join “green power partnerships.”

“Two EPA programs address roofing products,” Diehl said. “They are Urban Heat Island Reduction Initiatives and ENERGY STAR.”

Diehl’s presentation covered the terms of the ENERGY STAR Partner Agreement as it pertains to the manufacturing of ENERGY STAR qualified products and the Version 2.1 product specifications for ENERGY STAR qualified roof products.

Turnbull’s presentation explained energy efficiency in buildings. He discussed efforts towards consumer energy demand and what PG&E’s plans are for future efforts in this area.

“Efficiency and renewable efforts,” Turnbull said. “It’s a big national movement.”

Turnbull said Zero Net Energy is “a building that produces as much energy with renewable as it consumes.”

He said all new residential construction in California will be “zero net energy by 2020.”

“And all new commercial construction in California will be net zero by 2030,” Turnbull said.

Bergtold addressed effective lobbying, government grants as it applied to the reflective roof coatings. He also discussed his knowledge of grants that are applicable to roof coating manufacturers.

“The U.S. has the largest energy consumption in the world,” Bergtold said. “More energy is wasted in the U.S. than two-thirds of the world’s consumption. That’s because two-thirds of U.S. homes were built before modern energy codes.”

Bergtold said “effective strategies” are the key to the future. “Energy efficiency appears to have bi-partisan support,” he said. “Now we need to take energy programs and tie them to job creation.”

The second-half of the meeting, meanwhile, was reserved for discussion on RRCI Committee Reports. The committees included: Government Affairs, Education and Marketing, and Program and Membership.

Officers were named at the meeting. They are Craig Smith, Superior Products, named Secretary/Treasurer for a 1-year term; and John Linnell, Bay Systems North America, was named to the Board of Directors for a 2-year term.

A networking reception was held following Committee Reports, which provided the opportunity for raw material suppliers to set up a tabletop display to present their product lines. For more information or membership inquires, call 816-221-1297 or visit www.therrci.org.

Share This Story

Looking for a reprint of this article?
From high-res PDFs to custom plaques, order your copy today!

Tom Watts is the associate editor of Roofing Contractor. He can be reached at 248-244-1738 or wattst@bnpmedia.com.

Recommended Content

JOIN TODAY
to unlock your recommendations.

Already have an account? Sign In

  • A discussion panel of roofing contractors

    5 Growth Strategies for Roofing Contractors in 2026

    Three high-performing Owens Corning Roofing Platinum...
    Columns
  • A home with a roof

    2026 State of the Roofing Industry Report

    Despite economic turbulence, shifting regulations,...
    State of the Industry
    By: Art Aisner and Chris Gray
  • two-roofers-in-harnesses-on-tile-roof

    How AI Is (and Isn’t) Impacting Roofing Jobs

    A new study from Microsoft shows artificial intelligence...
    Roofing Technology
    By: Chris Gray
You must login or register in order to post a comment.

Report Abusive Comment

Manage My Account
  • eMagazine Subscription
  • Sign Up for the Newsletter
  • Online Registration
  • Manage My Preferences
  • Subscription Customer Service

More Videos

Sponsored Content

Sponsored Content is a special paid section where industry companies provide high quality, objective, non-commercial content around topics of interest to the Roofing Contractor audience. All Sponsored Content is supplied by the advertising company and any opinions expressed in this article are those of the author and not necessarily reflect the views of Roofing Contractor or its parent company, BNP Media. Interested in participating in our Sponsored Content section? Contact your local rep!

close
  • Female standing in home kitchen doing accounting work from home calculates company financial statement, use calculator fill data results on laptop application, housewife manage family budget
    Sponsored byWatercress Financial

    Paying for a New Roof: What Homeowners Consider and What Contractors Should Know

  • A construction worker surrounded by so much data
    Sponsored byEpicor Software

    Supply Chain Optimization: Overcoming Challenges in the Building Supply Industry

  • Cover-Board-Spray Application
    Sponsored byH.B. Fuller

    Unlock the Power of Spray-Applied Canister Adhesives: Proven Tips for Safer, Faster, Smarter Application

Popular Stories

Police Line

Roofer Killed in Rooftop Fall in Mobile, Alabama

QXO logo and New York Stock Exchange

QXO to Acquire Kodiak for $2.25 Billion

AI handshake

Making Moves: How Mega Mergers are Redefining Roofing Distribution

Events

March 31, 2026

The Number One Reason Roofers Lose Money on Insurance Jobs and How to Fix It

Insurance supplementing is one of the biggest profit leaks on insurance jobs, costing contractors time, money, and control. In this session, we’ll discuss how proper training and process alignment can help teams manage supplementing more effectively keeping key decisions in-house and profits where they belong.

April 23, 2026

Homeowners Survey: A Roofing Customer’s Journey in 2026

Join the experts as they break down the data on another set of questions aimed at gaining insights into the rapidly changing home roofing and restoration market. Roofing contractors can use this data and insight to better understand what factors influence a homeowner's contractor selection process. 

View All Submit An Event

Related Articles

  • Reflective Roof Coatings Institute Holds Fourth Annual Member Meeting

    See More
  • RRCI Holds 2013 Annual Meeting

    See More
  • RCMA Announces Merger With Reflective Roof Coatings Institute

    See More

Related Products

See More Products
  • 51ZWZgSymnL._SX331_BO1,204,203,200_.jpg

    Accidents Waiting to Happen: Best Practices in Workers' Comp Administration and Protecting Corporate Profitability

  • 9780128207918.jpg

    Eco-efficient Materials for Reducing Cooling Needs in Buildings and Construction 1st Edition

See More Products

Related Directories

  • SRS Building Products - Las Vegas

×

Be in the forefront of the roofing industry!

Join thousands of professionals today. Shouldn’t you know what they know?

JOIN NOW!
  • RESOURCES
    • Advertise
    • Contact Us
    • Directories
    • Store
    • Want More
  • SIGN UP TODAY
    • Create Account
    • eMagazine
    • Newsletters
    • Customer Service
    • Manage Preferences
  • SERVICES
    • Marketing Services
    • Reprints
    • Market Research
    • List Rental
    • Survey/Respondent Access
  • STAY CONNECTED
    • LinkedIn
    • Facebook
    • Instagram
    • YouTube
    • X
  • PRIVACY
    • PRIVACY POLICY
    • TERMS & CONDITIONS
    • DO NOT SELL MY PERSONAL INFORMATION
    • PRIVACY REQUEST
    • ACCESSIBILITY

Copyright ©2026. All Rights Reserved BNP Media.

Design, CMS, Hosting & Web Development :: ePublishing