search
cart
facebook twitter linkedin youtube instagram Spotify Podcasts Apple Podcasts Spotify Podcasts Apple Podcasts
  • Sign In
  • Create Account
  • Sign Out
  • My Account
  • NEWS
  • TOPICS
    • Cool Roofing
    • Event News
    • Latinos in Roofing
    • Low Slope
    • Legal
    • Metal
    • Project Profiles
    • Roofing Supply Pro
    • Roofing Safety
    • Steep Slope
    • Sustainable Roofing
    • Technology
  • EXCLUSIVES
    • Best of Success
    • Contractor Profile
    • IRE Show
    • Roofing Contractor of the Year
      • Enter Roofing Contractor of the Year
    • Top 100
      • Enter the Top 100
    • Young Guns
    • State of the Industry
    • Century Club
  • MULTIMEDIA
    • Videos
    • Podcasts
    • Interactive Spotlights
    • Roofing Quizzes
    • IRE Videos
    • Webinars
    • Photo Galleries
  • PRODUCTS
    • New Products
    • Featured Products
  • COLUMNS
    • Editor's Note
    • Exit Planning
    • Legally Speaking
    • Safety Advice
    • Technical Details
    • Guest Column
  • EVENTS
    • International Roofing Expo
    • Webinars
    • Best of Success Conference
    • Industry Events
  • DIRECTORY
    • Associations
    • Distributors
    • Manufacturer/Supplier
    • Business Services
    • Get Listed
  • MORE
    • Roofing Contractor eNews
    • RC Store
    • Roofing Supply Pro
    • Custom Content & Marketing Services
    • Market Research
    • Sponsor Insights
    • Company Spotlights
    • Classifieds
      • Auctions
      • Business For Sale
      • Business Opportunities
      • Equipment For Sale
      • Positions Available
      • Products
      • Safety
      • Software
      • Services
      • Training
    • Contact Us
  • EMAGAZINE
    • eMagazine
    • Advertise
      • Media Kit
      • Editorial Calendar
      • Contact
    • Archive Issues
  • SIGN UP!
Roofing News

Reflective Roof Coatings Institute Holds Annual Meeting in Las Vegas

By Tom Watts
March 31, 2011
Are reflective coatings sustainable in today’s world? The annual meeting of the Reflective Roof Coatings Institute (RRCI) held at Harrah’s Resort in Las Vegas supplied the answers during a one-day meeting designed to provide government, technical and business issues facing the reflective coatings industry.

The annual meeting of the Reflective Roof Coatings Institute (RRCI) was held at Harrah’s Resort in Las Vegas. In this photo are (from left) Kathy Diehl, Regional ENERGY STAR Program Manager for U.S. Environmental Protection Agency; Peter Turnbull, Principal Commercial Buildings Zero Net Zero Program at PG&E; Penny Gift, President of RRCI, and Greg Bergtold, Director of Governmental Affairs for Dow Building Solutions. Photo by Tom Watts.


LAS VEGAS - Are reflective coatings sustainable in today’s world? The annual meeting of the Reflective Roof Coatings Institute (RRCI) held at Harrah’s Resort in Las Vegas supplied the answers during a one-day meeting designed to provide government, technical and business issues facing the reflective coatings industry.

Penny Gift of Republic Powdered Metals of Medina, Ohio, and President of RRCI, moderated the meeting, which was designed to help companies and RRCI members stay up business practices that directly impact the industry.

Topics discussed at the meeting included the current U.S. Environmental Protection Agency’s ENERGY STAR program, energy efficiency in buildings, industry news, energy savings and effective lobbying.

Speakers at the meeting included Kathy Diehl, Regional ENERGY STAR Program Manager for U.S. Environmental Protection Agency; Peter Turnbull, Principal Commercial Buildings Zero Net Zero Program at PG&E; and Greg Bergtold, Director of Governmental Affairs for Dow Building Solutions.

Diehl’s presentation addressed the current EPA ENERGY STAR program requirements for roof products. She told RRCI members to promote ENERGY STAR programs and to join “green power partnerships.”

“Two EPA programs address roofing products,” Diehl said. “They are Urban Heat Island Reduction Initiatives and ENERGY STAR.”

Diehl’s presentation covered the terms of the ENERGY STAR Partner Agreement as it pertains to the manufacturing of ENERGY STAR qualified products and the Version 2.1 product specifications for ENERGY STAR qualified roof products.

Turnbull’s presentation explained energy efficiency in buildings. He discussed efforts towards consumer energy demand and what PG&E’s plans are for future efforts in this area.

“Efficiency and renewable efforts,” Turnbull said. “It’s a big national movement.”

Turnbull said Zero Net Energy is “a building that produces as much energy with renewable as it consumes.”

He said all new residential construction in California will be “zero net energy by 2020.”

“And all new commercial construction in California will be net zero by 2030,” Turnbull said.

Bergtold addressed effective lobbying, government grants as it applied to the reflective roof coatings. He also discussed his knowledge of grants that are applicable to roof coating manufacturers.

“The U.S. has the largest energy consumption in the world,” Bergtold said. “More energy is wasted in the U.S. than two-thirds of the world’s consumption. That’s because two-thirds of U.S. homes were built before modern energy codes.”

Bergtold said “effective strategies” are the key to the future. “Energy efficiency appears to have bi-partisan support,” he said. “Now we need to take energy programs and tie them to job creation.”

The second-half of the meeting, meanwhile, was reserved for discussion on RRCI Committee Reports. The committees included: Government Affairs, Education and Marketing, and Program and Membership.

Officers were named at the meeting. They are Craig Smith, Superior Products, named Secretary/Treasurer for a 1-year term; and John Linnell, Bay Systems North America, was named to the Board of Directors for a 2-year term.

A networking reception was held following Committee Reports, which provided the opportunity for raw material suppliers to set up a tabletop display to present their product lines. For more information or membership inquires, call 816-221-1297 or visit www.therrci.org.

Share This Story

Looking for a reprint of this article?
From high-res PDFs to custom plaques, order your copy today!

Tom Watts is the associate editor of Roofing Contractor. He can be reached at 248-244-1738 or wattst@bnpmedia.com.

Recommended Content

JOIN TODAY
to unlock your recommendations.

Already have an account? Sign In

  • Roofing Contractor Group Publisher Jill Bloom

    Physics, the Power of Authenticity and You

    In February's Publisher's Note, Jill Bloom describes a...
    Columns
    By: Jill Bloom
  • The Family Food Fare supermarket in Midland, Mich.

    ‘Rooftop Ninja’ Discovered Living on Roof, Inside Grocery Sign

    A bizarre tale out of Midland, Mich.: a woman dubbed the...
    Roofing News
    By: Bryan Gottlieb
  • A before and after heat measurement comparison

    How Hot is Too Hot in the Attic?

    If the ventilation is working, how hot should the attic...
    Steep Slope Roofing
    By: Paul Scelsi
You must login or register in order to post a comment.

Report Abusive Comment

Subscribe For Free!
  • eMagazine Subscription
  • Sign Up for the eNewsletter
  • Online Registration
  • Manage My Preferences
  • Subscription Customer Service

More Videos

Sponsored Content

Sponsored Content is a special paid section where industry companies provide high quality, objective, non-commercial content around topics of interest to the Roofing Contractor audience. All Sponsored Content is supplied by the advertising company and any opinions expressed in this article are those of the author and not necessarily reflect the views of Roofing Contractor or its parent company, BNP Media. Interested in participating in our Sponsored Content section? Contact your local rep!

close
  • Snow Guard Solutions for Metal Roofs by S-5!
    Sponsored byS-5!

    Safeguard Your Building: How Snow Guards Prevent Costly Roof & Property Damage

  • A hand holding a wooden block that reads 'EVOLVE'
    Sponsored byWatercress Financial

    Embracing Change: A New Era for the Roofing Industry

Popular Stories

QXO closed its acquisition of Beacon Building Supply on April 29, 2025.

QXO Closes Beacon Acquisition, Rebrands Immediately; Jacobs to Ring NYSE Bell

Dear Anna Podcast Lead Generation Optimization featuring Anna Anderson

Dear Anna: How Can I Optimize Lead Generation?

hourglass-with-blue-sand-black-background

QXO Extends Offer to Acquire Beacon Once More Before Closing Deal

Roofing Contractor Webinar

Events

May 22, 2025

Remote Teams 101: The New Way to Hire

Our industry experts will guide you through what remote hiring and outsourcing should look like, how it can help you grow, and why it’s easier (and less scary) than you might think. If you want to save time, find great talent, and grow your business, this is one session you don’t want to miss!

December 3, 2025

The Premier Roofing Conference: Best of Success

Join roofing professionals from across the nation at the 2025 Best of Success conference, the ultimate destination for roofing professionals seeking the latest industry insights and networking opportunities. Pick up strategies for critical challenges like workforce shortage with innovative solutions, explore the latest advancements in roofing technology and sustainable practices, and gain valuable insights from industry leaders on navigating the evolving roofing landscape.

View All Submit An Event

Related Articles

  • Watts Up: Take Advantage of RRCI's Sponsorship Opportunities

    See More
  • International Roofing Expo in New Orleans Wrap-Up

    See More
  • Expert Panel Discussion on Growth and Trends Opens IRE 2009

    See More
×

Be in the forefront of the roofing industry!

Join thousands of professionals today. Shouldn’t you know what they know?

JOIN NOW!
  • RESOURCES
    • Advertise
    • Contact Us
    • Directories
    • Store
    • Want More
  • SIGN UP TODAY
    • Create Account
    • eMagazine
    • eNewsletter
    • Customer Service
    • Manage Preferences
  • SERVICES
    • Marketing Services
    • Reprints
    • Market Research
    • List Rental
    • Survey/Respondent Access
  • STAY CONNECTED
    • LinkedIn
    • Facebook
    • Instagram
    • YouTube
    • X
  • PRIVACY
    • PRIVACY POLICY
    • TERMS & CONDITIONS
    • DO NOT SELL MY PERSONAL INFORMATION
    • PRIVACY REQUEST
    • ACCESSIBILITY

Copyright ©2025. All Rights Reserved BNP Media.

Design, CMS, Hosting & Web Development :: ePublishing