Ryan Groth

Ryan Groth is president of the Florida-based Sales Transformation Group, Inc. Over the past decade, he’s helped roofing companies from around the country improve their technological capabilities and transform their sales organizations. Reach him at rgroth@salestransformationgroup.com.

TRANSFORM 25 Taking Shape this Spring in Dallas

Roofing Events

VIDEO: Join the Industry at TRANSFORM 25 in Dallas

March 4, 2025

Sales Transformation Group CEO Ryan Groth offers a sneak peek of what roofing contractors can expect by attending Transform 25 in Dallas, now scheduled for the spring.

4 Tools to Maximize the Next Decade in Roofing

Ryan Groth

July 24, 2020

6 Comments

Whether you’ve been in the roofing business or are just getting started, every roofer will need these tools handy to the make the most of the next decade.

Navigating Roofing and Service Sales During the COVID-19 Crisis

Ryan Groth

March 18, 2020

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Roofing contractors can start turning the coronavirus crisis to their advantage with the right attitude and some important proactive steps.

5 Steps to Help Make Next Year’s Top 100 List

Ryan Groth

August 6, 2018

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Roofing contractors can start their paths to getting and staying on the Top 100 Roofing Contractors List right now.

What is a Sales CRM and Why Should You Care?

If you don’t have a sales CRM in place, you’re leaving a lot of potential money on the table.

Ryan Groth

October 19, 2017

One Comment

A sales CRM (customer relationship manager) system can tell you how much work you can expect to come in the next week, month or quarter.

Insurance supplementing is one of the biggest profit leaks on insurance jobs, costing contractors time, money, and control. In this session, we’ll discuss how proper training and process alignment can help teams manage supplementing more effectively keeping key decisions in-house and profits where they belong.

Join the experts as they break down the data on another set of questions aimed at gaining insights into the rapidly changing home roofing and restoration market. Roofing contractors can use this data and insight to better understand what factors influence a homeowner's contractor selection process.

Ryan Groth

ARTICLES

VIDEO: Join the Industry at TRANSFORM 25 in Dallas

4 Tools to Maximize the Next Decade in Roofing

Navigating Roofing and Service Sales During the COVID-19 Crisis

5 Steps to Help Make Next Year’s Top 100 List

What is a Sales CRM and Why Should You Care?

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